Malaysia – Ogury, ‘the Personified Advertising company’ with a global presence and which has created an advertising engine that would deliver precision, sustainability, and privacy protection within one technology stack for mobile, has appointed Httpool as its official advertising sales partner for Malaysia.
Ogury deems to be a leader in mobile brand advertising. It offers advertisers fully visible impactful ads, future-proof targeting, and protection, while for publishers, it provides a respectful user experience and premium demand. Ogury’s solutions connect comprehensive audience interest, brand performance, privacy protection, and sustainability and enable brands and agencies to optimize their campaigns.
Adam Rubach, Ogury’s VP for new markets in APAC, said that through the partnership, Httpool will be helping them deliver effective and sustainable digital advertising, anchored in consumer privacy protection. Ogury started to partner with Httpool when it entered the Indian market in 2020.
“Today, we are glad to expand this strategic partnership through Malaysia, a key market in terms of mobile consumption,” said Rubach.
Httpool said that the partnership is an important step for the company. With offices all over APAC such as in India, Indonesia, Malaysia, Myanmar, and Cambodia, among others, Httpool provides brands and media agencies support, technology, and access to its most relevant global and regional media partners in targeting business and marketing objectives.
Meera Muhunthan, Httpool’s managing director for Malaysia, commented, “We’re very excited about this partnership! As we partner with Ogury in Malaysia, we will be able to further empower brands to sharpen their advertising strategy with personified targeting and impactful mobile ad formats. As an official ad sales partner, we will ensure that advertisers, agencies, and brands have access to our top dedicated teams and support, every step of the way.”
