Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME
Marketing Featured Southeast Asia
No posts found

Jollibee Studios first to rekindle top Filipino loveteam John Lloyd Cruz, Bea Alonzo in new short film

by Jean Cabico

-

December 13, 2021

Jollibee-One-True-Pair Bea Alonzo John Lloyd Cruz

Philippines – Top Filipino loveteam, or the country’s moniker for on-screen pairings, John Lloyd Cruz and Bea Alonzo has been seen reunited by none other than top fast-food brand Jollibee via its film studios on YouTube – Jollibee Studios. The two have been recently announced to have been signed on by the country’s largest media network, and before the comeback has been made official on the small screen, the F&B brand gets to revel in bragging rights on being the first one to do so. 

From bringing Filipinos their comfort food, Jollibee has grown its brand to be more than just a food staple. Through the years, it has made itself a platform for human and heartfelt stories via Jollibee studios. Following first-time gold medalist and Filipina athlete Hidilyn Diaz’s story for ‘Kwentong Jollibee’, the brand wows audiences by bringing back one of the biggest loveteams in the Philippines. Cruz and Alonzo’s short film will be tackling a “deeper kind of love.” The two started to team up on-screen in 2005, which was followed by a box-office hit a year after titled ‘All About Love.’ The chemistry and star power of the two cemented them as one of the top love teams in the country.

Titled ‘One True Pair The Movie’, the new short film, which is directed by award-winning director JP Habac and produced by creative agency Publicis JimenezBasic and video production firm Unitel Straight Shooters, features the reconnecting story of Ian del Rosario, who is played by Cruz, and Gela Rosales, who is played by Alonzo, and how their relationship evolved over time despite things changing.

Francis Flores, Jollibee Foods Corporation’s country and regional marketing head for the Philippines, noted that the new film is a heartwarming story about a love that lasts and transcends time and romance.

“It was such a joy being able to work with Bea and John Lloyd for this film. As seasoned and award-winning actors who have also been lifelong friends, they bring maturity to the story that makes it highly relatable and gives weight to the message that when you love someone, you love them forever,” said Habac.

Tats Cruz, Publicis JimenezBasic’s head of agency, said, “When it comes to developing a Jollibee Studios story, the marching orders are always about making it real, universal, and full of hope and that’s what One True Pair surfaces effectively. It’s really a very simple story that tells hard-hitting truths about loving someone.”

Jollibee said that ‘One True Pair The Movie’ is the first in a slew of original entertainment content from the revamped Jollibee Studios YouTube Channel, the brand’s hub for its digital Filipino stories. The film is also one of many that will be starring A-list celebrities, all of which will be exclusively available on Jollibee Studios.

Related Tags Philippines Southeast Asia Jollibee Jollibee Studios Bea Alonzo John Lloyd Cruz One True Pair The Movie
Share this article

Related Articles

View All
Jollibee Hidilyn Diaz
Marketing Featured Southeast Asia
Jollibee’s famous short film brand ‘Kwentong Jollibee’ to feature Hidilyn Diaz’s story
October 14, 2021
By MARKETECH APAC
jollibee pusong pinoy campaign
Marketing Featured Southeast Asia
Jollibee honors Filipinos' innate communal unity–‘Bayanihan’–in latest Independence Day campaign
June 16, 2021
By Jean Cabico
Jollibee-BBH-Singapore-Global-Campaign
Marketing Featured Southeast Asia
Jollibee’s first-ever global campaign a ‘message from the future’ on finding joy over fear
May 19, 2021
By Teddy Cambosa
Jollibee Family Christmas ad
Marketing Featured Southeast Asia
WATCH: Jollibee's Christmas ad shines on the 'gift of family' amid pandemic
November 24, 2020
By MARKETECH APAC
Jollibee Champ is Back
Marketing Featured Southeast Asia
A champ is back: Jollibee’s 1/3 pound patty burger returns to menu
October 30, 2020
By MARKETECH APAC
Tim Ho Wan China
Marketing Featured East Asia
Jollibee Group brings dim sum restaurant brand Tim Ho Wan to China
October 12, 2020
By MARKETECH APAC
No posts found

Featured Articles

View All
What’s NEXT: Why marketers need DXP more than ever in 2022
Main Feature Technology Partners APAC
What’s NEXT: Why marketers need DXP more than ever in 2022
December 9, 2021
By MARKETECH APAC
MARKETECH APAC’s Top 5 Stories for November: A Disney veteran joins local Filipino live streaming platform
Premium Main Feature Marketing APAC
MARKETECH APAC’s Top 5 Stories for November: A Disney veteran joins local Filipino live streaming platform
December 1, 2021
By MARKETECH APAC
MARKETECH Spotlight_AR_UID
Main Feature Technology Partners
Spotlight: MY-based digital agency on crafting immersive campaigns and the future of AR/VR in marketing
November 23, 2021
By MARKETECH APAC
Marketing experts, creatives majorly thumb down Shopee’s latest 11.11 ad ft. Jackie Chan
Premium Main Feature Marketing Southeast Asia
Marketing experts, creatives majorly thumb down Shopee’s latest 11.11 ad ft. Jackie Chan
November 1, 2021
By MARKETECH APAC
MARKETECH APAC seeks to discuss the future of digital marketing for 2022 and beyond with new Philippines-focused webinar
Main Feature Marketing Southeast Asia
MARKETECH APAC launches webinar to uncover future-proof marketing strategies for marketers in the Philippines
October 28, 2021
By MARKETECH APAC
No posts found

Most Recent Articles

bacha coffee concept store HK launch
Bacha Coffee opens first flagship store in Hong Kong at Harbour City
May 9, 2025
Aliza Carmona
No posts found
L'Oréal Travel Retail debuts first SkinCeuticals A.G.E. Lab at Changi Airport T3
May 9, 2025
Fatima Baduria
KL Wellness City, PUMM team up for wellness-driven productivity talk for entrepreneurs, corporates
May 9, 2025
Teddy Cambosa
Dentsu India appoints John Thangaraj as chief strategy officer for creative & media
May 9, 2025
Aliza Carmona
Samsung highlights power of AI in latest global advertising campaign with BBH Singapore
May 9, 2025
Fatima Baduria
Crikey’s latest campaign with DDB Melbourne shows why they’re the real election winners–kind of
May 9, 2025
Teddy Cambosa
No posts found

Subscribe Now

Agreement(Required)
This field is for validation purposes and should be left unchanged.
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Events

What's NEXT in Marketing Series
  • Singapore
  • Philippines
  • Hong Kong
  • Indonesia
  • Malaysia
Retail & E-Commerce Innovation Series
  • Malaysia
  • Philippines
  • Indonesia
Advertising Technology Asia Series
  • Philippines
  • Singapore
Awards
  • Empowered Women Awards
  • Marketing Technology Awards
  • NEXT Awards
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore & APAC

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.
© 2025 MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin