Mumbai, India – Integrated communications and advertising agency Laqshya Media Group announced new key leadership role appointments, with Amarjeet Singh Hudda promoted to chief operating officer, Yuvrraj Agarwaal for chief strategy officer, and Satyabrata Das for chief alliance officer in India.
The new promotions underscore Laqshya Media Group’s commitment to nurturing internal talent and leveraging the expertise of industry veterans to drive innovation, growth, and client excellence.
In his new role, seasoned professional Amarjeet Singh Hudda will manage Laqshya Solutions and Laqshya Assets under Laqshya Media Limited. Prior to his promotion, Hudda was working as COO for Laqshya Solutions.
He carries with him over two decades of industry experience and is widely acknowledged in the field of out-of-home (OOH) in India. He started working at Laqshya back in 2005 and has since been working on building a name for the agency in OOH advertising.
Meanwhile, in his appointment, seasoned business leader Yuvrraj Agarwaal will focus on shaping the organisation’s strategic direction and driving new business development for key clients.
He initially joined Laqshya as the group’s national head for new initiatives. Agarwaal brings with him over 24 years of experience in the media and advertising sectors, with expertise in digital transformations, strategy, and revenue generation.
Also part of the strategic promotions is media and entertainment veteran Satyabrata Das. He will take charge of crucial business alliances with both the corporate and government sectors, with the aim of strengthening Laqshya’s market position even further.
Das had three decades of experience prior to his promotion. He formerly served as a strategic alliance specialist and is known for building strong marketing communities. He is a cross-sector business transformation specialist who excels in various aspects of media and entertainment, from print to digital transformation and storytelling.
The strategic leadership changes signify an exciting new chapter for Laqshya Media Group as it continues to evolve and expand its presence in the dynamic media and advertising industry.
Atul Shrivastava, CEO at Laqshya Media Group, stated, “We are proud to announce the well-deserved promotions of Amarjeet Singh Hudda, Yuvrraj Agarwaal, and Satyabrata Das. Their dedication, experience, and leadership will be instrumental in propelling Laqshya Media Group to new heights of success.”
