Kuala Lumpur, Malaysia — Akademi GA, the exclusive partner of General Assembly (GA) in Malaysia (GA Malaysia), and MARQETR, an on-demand platform that links marketing experts to startups and small and medium enterprises (SMEs), have collaborated to equip Malaysian marketers with future ready digital skills and to empower them to work the way they want.
The partnership would be an avenue for both parties to achieve their goals; GA Malaysia can have placement referrals for marketing students or graduates for project opportunities on MARQETR. Meanwhile, MARQETR can refer new and existing marketers to upskill and reskill themselves at GA Malaysia, in order to maintain a high level of quality and performance in the marketing and digital discipline.
Upon analyzing and concluding that there is a demand for digitally skilled workers, MARQETR and GA Malaysia aim to close the digital skills gap among marketers in Malaysia and help with matching talents to on-demand work opportunities through this partnership.
Andrew Pereira, CEO of GA Malaysia, said, “GA Malaysia’s partnership with MARQETR will enable us to upskill and reskill even more marketers and provide another avenue for GA Malaysia graduates to access on-demand work opportunities with MARQETR. I look forward to seeing the impact of this partnership on the ultimate beneficiaries – marketing professionals and the organisations that benefit from their expertise.”
Meanwhile, Mawarni Adam, founder and CEO of MARQETR, shared, “Partnering with General Assembly Malaysia will not only boost the digital skillsets of the marketing talents on MARQETR but will also provide access for SMEs to hire the right marketers according to their business needs without the hassles of the traditional way of search and procurement.”
Adam adds, “Providing a supported and secure platform for marketers to offer their skills and services, and work the way they want is part of our mission too, and we are excited to be welcoming graduates from GA Malaysia and supporting them in their careers, as part of their on-demand marketing experts path on MARQETR.”
The partnership is already live and is available for SMEs to tap into GA Malaysia marketing talents via MARQETR, and for new signups and existing marketers on MARQETR to get access to GA Malaysia digital-driven marketing courses at exclusively-discounted rates to upskill themselves.
