Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME
Technology Featured APAC
No posts found

Big data Vpon partners with Miaozhen Systems to boost data-driven targeting across APAC

by Jean Cabico

-

June 29, 2021

vpon x miaozhen systems

Hong Kong – Big data company Vpon has partnered with Miaozhen Systems, the third-party data service provider in China, to advance data-driven marketing strategies across APAC.

The strategic partnership seeks to accelerate healthy data development and seize new third-party tracking business opportunities in key Asia markets, including Hong Kong, Taiwan, and Singapore, as well as Thailand. Through this, Vpon will be enhancing data dimensions and user profiles, to deliver a more precise and effective digital strategy.

Vpon’s Chief Operating Officer Arthur Chan shared that Asia has always been a key area for their data research and business development. 

“Miaozhen Systems being a China leading third-party technology provider, our partnership not only optimizes market targeting strategies but also provides customers in Southeast Asia with highly efficient marketing solutions, growing more confidence to tap into the booming Asia market,” said Chan.

In addition, Vpon and Miaozhen Systems announced that they are looking to deepen and strengthen their partnership to provide customers with highly effective data solutions for diverse market needs. They will be organizing joint data seminars and events to help professions achieve successful data-driven marketing strategies.

Miaozhen Systems’ Vice President Haojie Xuan, noted that data will always be crucial as it determines companies’ future marketing strategies and direction. 

“This partnership gathers two Asia leading data experts to facilitate a more sophisticated data development, and opens up regional market opportunities to attract potential customers, fostering overseas business for both Vpon and Miaozhen Systems,” said Xuan.

Just recently, Vpon has also announced a partnership with global adtech company Hivestack, with the aim to amplify data-driven digital out-of-home (DOOH) advertising across the markets of Hong Kong and Taiwan.

Related Tags APAC Partnership Vpon Miaozhen Systems data-driven targeting
Share this article

Related Articles

View All
GrowthOps-Insider-Partnership-E-Commerce
Technology Featured APAC
GrowthOps, Insider to enable e-commerce multi-channel personalization for improved marketing ROI
June 22, 2021
By Teddy Cambosa
Vpon-Hivestack-Partnership-Hong-Kong-Taiwan-DOOH
Technology Featured East Asia
Big data Vpon, adtech Hivestack to advance data-driven DOOH targeting in HK, Taiwan
June 10, 2021
By Teddy Cambosa
InMobi-The-Trade-Desk-APAC-Partnership-Marketing
Technology Featured APAC
InMobi’s latest partnership with The Trade Desk to expand brand lift solutions across APAC
May 31, 2021
By Teddy Cambosa
Integral-Ad-Science-Dentsu-ANZ-Partnership
Technology Featured ANZ
IAS, dentsu ANZ’s latest partnership to make ‘Total Visibility’ available to local advertisers
May 11, 2021
By Teddy Cambosa
iLAB-Procter-And-Gamble-Singapore-Economic-Development-Board
Technology Featured Southeast Asia
P&G, Singapore EDB to bolster innovation ecosystem with iLab 2021 launch
May 5, 2021
By Teddy Cambosa
Vpon-Senior-Hires-Consultants-Southeast-Asia
Technology Featured Southeast Asia
Data company Vpon boosts SEA expansion with two new senior hires
January 22, 2021
By Teddy Cambosa
No posts found

Featured Articles

View All
WhatsApp Image 2021-06-21 at 15.01
Main Feature Marketing Featured APAC
MARKETECH APAC to launch regional workshops, on lookout for trainers
June 21, 2021
By Teddy Cambosa
WhatsApp Image 2021-06-07 at 10.18
Main Feature Technology APAC
MARKETECH APAC opens conversation on the new internet: Advertising in a privacy-first and cookieless world
June 9, 2021
By Teddy Cambosa
MARKETECH APAC Inside Innovation
Marketing Featured Partners APAC
MARKETECH APAC tackles higher ed’s digital marketing strategies in ‘new normal’ in webinar for APAC universities
April 14, 2021
By MARKETECH APAC
Magnolia DX Core_MARKETECH SPOTLIGHT
Main Feature Technology Partners APAC
Spotlight: The rise of niche players in the Digital Experience Platform scene
March 31, 2021
By Teddy Cambosa
MARKETECH EXPERT UP CLOSE_DREAMSKINGDOMS
Main Feature Marketing Southeast Asia
Founder of MY integrated creative agency DreamsKingdoms aims to 'groom 100 SMEs into an international brand'
December 2, 2020
By MARKETECH APAC
No posts found

Most Recent Articles

SRT, TBWA\Singapore bring Macbeth experience to Roblox as part of Project Arts Metaverse
SRT, TBWA\Singapore bring Macbeth experience to Roblox as part of Project Arts Metaverse
May 30, 2025
Fatima Baduria
No posts found
Okaya Power awards integrated media duties to dentsu X India 
May 30, 2025
Aliza Carmona
PepsiCo joins Formula 1’s growing list of official partners
May 30, 2025
Teddy Cambosa
UNIQLO Singapore to open first touchpoint concept store for online-to-offline shopping experience
May 30, 2025
Fatima Baduria
CelcomDigi celebrates preservation of Bornean languages with new chatbot, campaign
May 30, 2025
Teddy Cambosa
Café de Coral pays tribute to generational bonds in new dentsu HK campaign
May 30, 2025
Aliza Carmona
No posts found

Subscribe Now

Agreement(Required)
This field is for validation purposes and should be left unchanged.
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Events

What's NEXT in Marketing Series
  • Singapore
  • Philippines
  • Hong Kong
  • Indonesia
  • Malaysia
Retail & E-Commerce Innovation Series
  • Malaysia
  • Philippines
Advertising Technology Asia Series
  • Philippines
  • Singapore
Awards
  • Empowered Women Awards
  • Marketing Technology Awards
  • NEXT Awards
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore & APAC

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.
© 2025 MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin