Manila, Philippines – Digital, design and technology group Avyan Global has announced the appointment of Hermie de Leon as chairwoman of its Philippine operations.
De Leon is an industry stalwart with a wealth of experience spanning 40 years in the industry. Her previous stints include roles at multiple global agencies in the Philippines stretching Ogilvy & Mather, Universal McCann, BBDO Guerrero Ortega, Bates 141, Omnicom Media Group, and most recently Havas Media Ortega.
She also held a variety of senior leadership roles including managing director, president, and CEO of Omnicom Media Group Philippines, and Managing Partner of Havas Media Ortega.
Throughout her career, she has thrived on delivering solutions that promote business growth, showing keen understanding for the Philippine market and deep appreciation for the needs of clients and partners. She has championed the industry’s evolution through her role as chair of multiple industry bodies.
Known for her work ethic, versatile management skills, and customer-centric philosophy, de Leon’s appointment is expected to lend significant heft to Avyan’s growth and success in the Philippines.
Speaking on her appointment, de Leon said, “I’m thrilled to join Avyan and contribute to its vision of unlocking possibilities and driving positive impact for brands. Together, we expect to help our clients grow by delivering innovative solutions with the critical thinking and flawless execution necessary for value creation.”
Meanwhile, Vishnu Mohan, founder and chairman of Avyan Holdings, said, “We are privileged to have Hermie, a highly respected industry doyen to help mentor and guide the team led by Kaye Enriquez. She has been a guiding force in building many companies ground up and I am looking forward to her bringing that expertise to Avyan’s growth and success.”
