Kuala Lumpur, Malaysia – The Malaysian arm of consumer data and analytics company, Milieu, has announced a new executive joining its team – Aaron Low – to take charge of its commercial operations in the country.
Low is a seasoned martech expert, and consultant, coming from data technology company Zanroo, where he brings over eight years of experience working in martech and software-as-a-service (SaaS) industries. Through his new role, Low will be responsible for building up the sales pipeline and commercial operations for Malaysia, and forging strategic partnerships.
Low was regional strategic partnerships and business development head for APAC at Zanroo. He has also worked with the Malaysia arm of IT services company Meltwater, where he served as a senior business development consultant; and with corporate media marketing company, marcus evans Group, as a corporate sales executive.
Commenting on his appointment, Low Said, “After meeting Milieu for the first time, I got really excited about the product, company vision, and the team. A lot of businesses fail to make the right decisions simply because market research is too complex, too slow, or too expensive. Milieu’s approach really resonates with me in terms of how it can be used to help companies of all shapes and sizes make better decisions.”
Low will report to Marcus Lim, Milieu’s regional head of growth in APAC.
“2020 was a milestone year for us, and we’re proud of what we accomplished with a small team and in the face of the global pandemic. We saw incredibly strong demand for our product in the market as many businesses, both big and small, are now under immense pressure to make data-driven decisions in the face of tight budgets. We’re excited to welcome Aaron to the team and to start building up a base of clients in Malaysia,” Lim stated.
