Kuala Lumpur, Malaysia – The Malaysian arm of Universal Music, a division of Universal Music Group, has appointed Kim Lim as its newest managing director to help accelerate domestic artist development and label growth in the country.
The appointment comes as part of a series of strategic hires to further expand and bolster the senior management team as part of the company’s effort to accelerate domestic artist development and label growth within the region.
Through the appointment, Lim will oversee UMG’s operations throughout Malaysia. Based at UMM’s headquarters in Petaling Jaya, Selangor, she will report to Calvin Wong, CEO at Universal Music Southeast Asia and senior vice president for Asia.
Prior to her new position, Lim has held a variety of senior roles within the company, most recently serving as senior director of new business and artist management, as well as head of marketing and sales for Malaysia for Universal Music Malaysia.
She also spearheaded the launch of Celebrity 360, an industry-leading full-service management company which manages the careers of some of Malaysia’s most popular and influential talents from the worlds of music, film/TV, entertainment and lifestyle including Anis Nabilah and Alvin Chong.
Speaking regarding her appointment, she stated, “I am excited to lead the amazing team here in Malaysia, as we look at new ways to expand the horizons and think expansively about what is possible for a music company to achieve. We will continue to focus on domestic A&R, discovering and developing the best talent our country and region have to offer.
She added, “We will innovate and carve new paths to ensure that Malaysia’s vibrant music culture is more accessible to partners, platforms and most importantly music fans throughout the region than ever before.”
Joining her as well in the recent slew of promotions are Hermond Cheng, director of A&R and marketing and head of Def Jam Malaysia; Ivan Koh as director of commercial and digital strategy; and Patrina Wong as finance and operations director.
Meanwhile, Calvin Wong, CEO at Universal Music Southeast Asia and senior vice president for Asia, commented, “I am thrilled that Kim’s ability, business innovation and strategic leadership have enabled her to rise from within UMM to the top job in Malaysia. Having been a passionate and successful marketing executive on the label side, she has achieved amazing results in transforming our non-recorded Income, whilst spearheading the innovative and successful launch of Celebrity 360 in Malaysia.”
He added, “I’m confident that with the team of Kim, Hermond, Ivan and Patrina in place, UMM will continue to expand the opportunities for Malaysian music talent around the world, whilst achieving new levels of success domestically.”
