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Tag: Music Industry

Here’s how Spotify’s new Pinoy hip-hop initiative ‘Kalye X’ rolled out
Here’s how Spotify’s new Pinoy hip-hop initiative ‘Kalye X’ rolled out
Posted on August 25, 2023
by Teddy Cambosa
As part of this new initiative, Spotify worked with emerging and established Pinoy hip-hop artists to release a series of Spotify Singles.
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NewJeans teams up with Spotify to celebrate new EP with pop-ups, interactive playlists, and outdoor installations
NewJeans teams up with Spotify to celebrate new EP with pop-ups, interactive playlists, and outdoor installations
Posted on August 4, 2023
by Teddy Cambosa
Spotify has dubbed this celebratory campaign as ‘Bunnyland’, offering NewJeans fans the opportunity to interact with the group and the concept surrounding them physically or digitally. 
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Pepsi Max launches The Notorious B.I.G collaboration to celebrate 50 years of Hip Hop
Pepsi launches The Notorious B.I.G collaboration to celebrate 50 years of Hip Hop
Posted on August 1, 2023
by Teddy Cambosa
Working closely with The Notorious B.I.G. estate and family members, Pepsi MAX has planned a distinct and excitingly immersive campaign that will connect his unique personality, style, and lyrical flow with the sounds of today. 
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Sonos launches immersive audio experience campaign via creative agency Amplify
Sonos launches immersive audio experience campaign via creative agency Amplify
Posted on July 27, 2023
by Teddy Cambosa
Aiming to bring Sonos’ brand platform, “nothing feels like Sonos,” to Australia, Amplify’s creative theme employed the concept of ‘frisson’ which translates to goosebumps in French, defining the immersive sound’s ability to evoke deep emotions and elicit physical sensations.
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Warner Music Group jumps into NFTs via partnership with eco-conscious platform
Warner Music Group jumps into NFTs via partnership with eco-conscious platform
Posted on February 2, 2022
by Teddy Cambosa
Music industry conglomerate Warner Music Group announced it has entered the metaverse with a partnership with NFT platform OneOf.
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Twitter-K-Pop-Group-Platform-Usage-Findings
Twitter is proving itself to be the critical tool for K-pop growth globally
Posted on June 14, 2021
by Teddy Cambosa
The latest statistics by Twitter unveil the large culture K-pop has made in its platform, both from old K-pop group to recently debuted ones.
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Universal-Music-Malaysia-Kim-Lim-Managing-Director
Universal Music MY sees new managing director take charge
Posted on May 4, 2021
by Teddy Cambosa
Kim Lim is the new managing director of Universal Music Malaysia, an experience leader of UMM responsible for numerous campaigns for the growth of the domestic music scene.
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Big-Hit-Entertainment-Universal-Music-Group-Partnership
Big Hit Entertainment, UMG announce expanded partnership
Posted on February 18, 2021
by Teddy Cambosa
K-pop global reach is one of the goals between the partnership of UMG and Big Hit Entertainment.
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NMEShopBanner
UK-based music mag NME opens online pop music store for SEA fans
Posted on November 10, 2020
by Teddy Cambosa
British music mag NME opens up a music-themed online shop catered for SEA fans, ranging from merchandise to equipment.
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Nasser
Universal Music Group announces former Warner Music exec as new MD, Head of Live
Posted on October 14, 2020
by
Former Warner Music Singapore MD Simon Jerome Nasser has been appointed to the position of managing director and head of live for Southeast Asia.
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