Sydney, Australia – SeenThis, an adaptive streaming technology company, has appointed two new executives to boost its advertising sales team in Australia. The appointments are part of the company’s strategy to expand its footprint in the country.
SeenThis has appointed Tara Duncan and Michael Lopes as agency partners in Brisbane and Sydney, respectively.
In her new role, Duncan will support the agency’s clients while aiming for the market’s adoption of SeenThis’ video advertising technology.
Duncan brings 15 years of experience, having previously worked as consortium agency sales manager at News Corp. She also worked with OMD Brisbane as an account lead on McDonald’s.
Meanwhile, Lopes joins from Seven West Media, having formerly worked with Group M and Dentsu. In his new role, Lopes will leverage his relationships with key clients to drive growth and adoption of the company’s offerings.
SeenThis offers adaptive streaming technology that veers away from traditional methods to allow programmatic ads streaming.
Adam Roberts, SeenThis general manager in Australia and New Zealand, said, “Tara is well-positioned to drive SeenThis’s revenue growth. Her strong relationships with key decision-makers within leading agencies will enable her to capitalise on immediate and sustained revenue opportunities.”
“We are thrilled to welcome Tara and Michael to the team at such an exciting point in the company’s journey as we continue expanding the adoption and integration of our tech across new clients, partners and platforms.They both bring a huge amount of passion and determination to the team and our growing list of clients around the country,” Roberts added.
“I am looking forward to evangelising SeenThis unique, high-performing video streaming benefits to Queensland and national markets,” Duncan commented.
Meanwhile, Lopes commented, “I am looking forward to working with our partners at GroupM and Dentsu bringing the SeenThis streaming technology to even more client teams who are seeking performance and sustainability across their video and high impact campaigns.”
