Kuala Lumpur, Malaysia – Malaysia-based digital creative agency Kingdom Digital has joined Japanese advertising agency Hakuhodo Inc. This move is seen to help Hakuhodo achieve business growth and expansion in Malaysia and ASEAN region.
Hakuhodo is an integrated marketing and innovation company with offices in 20 countries and regions and over 10,000 specialists working around the world. Meanwhile, Kingdom Digital’s growth over the past 15 years has been organic with clients across a variety of key categories. The growth has enabled Kingdom Digital to attract high-calibre, loyal talent who now count over 160 experts delivering amazing work and results for local, regional, and multi-national brands.
Vin Chinnaraja, chairman of Kingdom Digital, commented that they have found the perfect partner in Hakuhodo Inc. for Kingdom Digital to accelerate their SEA expansion ambitions.
“With Hakuhodo’s regional presence, we are able to deliver multi-national work for our clients and brands from day one. We are also looking forward to combining Hakuhodo’s sei-katsu-sha insights with our innovative digital services like our Digital Creative Automation (DCA) platform to deliver hyper-personalised experiences for our clients and brands,” said Chinnaraja.
Meanwhile, Shuntaro Ito, senior corporate officer at Hakuhodo and president and CEO at Hakuhodo International, said that they are absolutely delighted to welcome Kingdom Digital, which is regarded so highly in the industry, as a member of the Hakuhodo Group at this milestone juncture.
“I’m certain Kingdom Digital will be able to contribute to our clients’ growth by providing them with sophisticated digital solutions in a Malaysian digital marketplace that will only continue to develop in the future. I look forward to Kingdom Digital being a leading presence, alongside Hakuhodo Malaysia, in further strengthening our digital capabilities in Malaysia and ASEAN,” added Ito.
Ryan Ong, CEO of Kingdom Digital, noted, “With Hakuhodo’s acquisition of Kingdom Digital, we will be able to draw on their infrastructure, creativity, and insights to continue delivering the high standard of work that we are known for. Most of all, both Hakuhodo Inc. and Kingdom Digital share the same vision and values and us coming together will broaden and deepen our services for all our clients.”