Manila, Philippines – Christmas is seen as the most wonderful time of the year with its fun gatherings, anticipated reunions, and festive spirits, but between the hustle and bustle of the season and the mundane moments, Philippine fast-food chain Jollibee shows in its latest campaign that capturing the holiday spirit is simpler than most people think.
Jollibee’s campaign shows how it can transform everyday situations into Christmas, as unsuspecting individuals step into what appears to be a standard Christmas-themed photo booth, only to discover a surprise filled with joy.
The video showcases Jollibee’s answer to delivering the joy of Christmas, as individuals who visited the photo booth were pleasantly surprised to see a meal from Jollibee, spreading the gift of giving in this holiday season.
Talking about the campaign, Mari Aldecoa, assistant vice president at Jollibee, expressed, “At Jollibee, we believe that Christmas is about the joy that we share with our loved ones.“
“This season, we hope that Jollibee can once again help in making every gathering more enjoyable and memorable. Together, let’s make this Christmas a wonderful one with Jollibee Joy”, he added.
