Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME
SME Featured Southeast Asia
No posts found

Growsari, commerce enabler for the Filipino mom-and-pop store, expands services in PH

by Jean Cabico

-

September 29, 2021

growsari

Manila, Philippines – Growsari, a first-of-its-kind e-commerce enabler for the Filipino ‘sari-sari store’ or the mom-and-pop neighborhood stores spread all over the region, has just announced its expanded presence across the Luzon region, aimed at serving 100,000 sari-sari store owners to maximize earnings and get access to best prices. 

‘Sari-sari stores’, which are hyper-proximal stores of sundries situated in the country’s neighborhoods, have been an economical staple in the Philippines. As such, they are considered the backbone of the country’s retail. 

The expansion follows Growsari’s concluded Series B funding in June this year, where it has secured more than US$30m in funding. 

The Growsari app enables sari-sari store owners to quickly order goods, while also providing essential services such as microfinancing support and assistance, and other e-services including telco, bills payment, and remittances.

With the expansion widening its presence to 100 municipalities across Luzon, Growsari aims to add more in the months to come. Among the new provinces where Growsari will now be available are Batangas, Bulacan, La Union and Camarines Norte and Sur in the Bicol region. Growsari expects to cater to almost 220 municipalities across Luzon by the end of the year.

ER Rollan, Growsari’s CEO and co-founder, shared that with their fresh funds, they aim to more than double GrowSari’s existing coverage and service more than 100,000 mom-and-pop-up stores by the end of 2021.

“This will also help us broaden our supplier marketplace with new third-party partners and scale our financial service pilots,” said Rollan.

Related Tags E-commerce Philippines Southeast Asia Expansion GrowSari Sari-sari store
Share this article

Related Articles

View All
TikTok PH launches 'Negosyo Mo Na Yan' campaign for budding F&B entrepreneurs
SME Featured Southeast Asia
TikTok PH launches 'Negosyo Mo Na Yan' campaign for budding F&B entrepreneurs
September 28, 2021
By MARKETECH APAC
1Export-Seed-Funding-Indonesia-Expansion
SME Featured Southeast Asia
1Export raises US$800k in latest seed funding, targets Indonesia expansion
September 17, 2021
By Teddy Cambosa
Zilingo launches new solution in PH for digitization of SMEs’ distribution
SME Featured Southeast Asia
Zilingo launches new solution in PH for digitization of SMEs’ distribution
September 6, 2021
By MARKETECH APAC
SHOPLINE and SRA
SME Featured Southeast Asia
SHOPLINE launches new campaign as social commerce market soars
August 31, 2021
By Jean Cabico
Launch+of+NTUC+In+Your+Workplace+900
SME Featured Southeast Asia
NTUC U SME launches new savings, benefits initiative for SME partners
August 24, 2021
By Jean Cabico
GrowSari-Philippines-B2B-Platform-Series-B-Funding
SME Featured Southeast Asia
PH-based B2B e-commerce enabler GrowSari raises more than US$30m in funding for expansion
June 22, 2021
By Teddy Cambosa
No posts found

Featured Articles

View All
MARKETECH Mondays feat. Singapore Institute of Technology’s deputy director for corporate communications, Royson Poh
Main Feature Marketing Southeast Asia
MARKETECH Mondays feat. Singapore Institute of Technology’s deputy director for corporate communications, Royson Poh
September 20, 2021
By MARKETECH APAC
MARKETECH Mondays feat. PSB Academy’s assistant VP of marketing, Jovan Lin
Main Feature Marketing Partners APAC
MARKETECH Mondays feat. PSB Academy’s assistant VP for marketing, Jovan Lin
September 6, 2021
By MARKETECH APAC
MARKETECH APAC’s Top 5 Stories for August: Mobile gaming in Indonesia takes reign
Main Feature Marketing APAC
MARKETECH APAC’s Top 5 Stories for August: Mobile gaming in Indonesia takes reign
August 30, 2021
By MARKETECH APAC
MARKETECH Mondays feat. AIB’s marketing director, Stephanie George
Main Feature Marketing Partners APAC
MARKETECH Mondays feat. AIB’s marketing director, Stephanie George
August 29, 2021
By MARKETECH APAC
Metamorphosis Group_Danica Octa
Main Feature SME Partners Southeast Asia
Spotlight: The coaching industry and one PH firm’s journey in disrupting career coaching in the country
August 10, 2021
By MARKETECH APAC
No posts found

Most Recent Articles

MAP encourages Filipinos to vote in latest campaign with DDB Group Philippines
MAP encourages Filipinos to vote in latest campaign with DDB Group Philippines
May 12, 2025
Fatima Baduria
No posts found
Samsung TV Plus expands K-Content offering with exclusive SM Entertainment partnership
May 12, 2025
Teddy Cambosa
SEA marketers prioritise retention, brand building to gain travellers’ trust: report
May 12, 2025
Fatima Baduria
DCM Shriram Foundation’s Mother’s Day film sheds light on maternal health challenges in rural India
May 12, 2025
Aliza Carmona
IBM backs ACAM to help upskill Australia’s marketers in AI
May 12, 2025
Teddy Cambosa
Dentsu Creative Vietnam seeks to break ‘myopic loop’ in latest Carl Zeiss laser vision correction
May 12, 2025
Fatima Baduria
No posts found

Subscribe Now

Agreement(Required)
This field is for validation purposes and should be left unchanged.
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Events

What's NEXT in Marketing Series
  • Singapore
  • Philippines
  • Hong Kong
  • Indonesia
  • Malaysia
Retail & E-Commerce Innovation Series
  • Malaysia
  • Philippines
  • Indonesia
Advertising Technology Asia Series
  • Philippines
  • Singapore
Awards
  • Empowered Women Awards
  • Marketing Technology Awards
  • NEXT Awards
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore & APAC

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.
© 2025 MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin