South Korea – Crunchyroll will expand its presence in Taiwan and South Korea, aiming to strengthen the anime ecosystem in both markets as part of its ongoing push across Asia.
The expansion was announced by Rahul Purini, President of Crunchyroll. As part of the move, the company plans to increase investments in content, localisation, marketing, and community initiatives, with a rollout in Taiwan scheduled for this summer and an expansion into South Korea later this year.
The move builds on Crunchyroll’s broader efforts in Asia over the past three years, particularly in India and Thailand. The company said rising multi-generational fandom, mobile-first viewing habits, and fan engagement across streaming, social media, theatrical releases, and conventions are shaping anime consumption across the region.
Crunchyroll confirmed that Taiwan will receive a localised service in summer 2026. Users in the market will gain access to the platform’s catalogue and simulcast lineup, with additional launch details to be announced at a later date.
South Korea has also been identified as a key growth market. The company cited the country’s strong entertainment culture and longstanding affinity with anime and Japanese pop culture as factors supporting the expansion.
The latest move follows Crunchyroll’s recent growth in other Asian markets.
In India, the platform has become one of Crunchyroll’s fastest-growing markets globally. Its catalogue now includes more than 900 titles and over 180 dubbed series in Hindi, Tamil, and Telugu, with dubbed content accounting for more than 65% of viewership. Total watch time has increased 3.5 times, while average viewing time per user has doubled.
Meanwhile, Crunchyroll launched a fully localised service in Thailand in February 2026, offering a Thai-language interface, subtitles, and dubbed content. Since then, viewership in the market has grown fourfold. Thailand currently ranks fourth globally in anime engagement, with fan activity extending beyond streaming to theatrical releases, merchandise, and events such as AFA Thailand.
Crunchyroll added that it will soon unveil its next anime season lineup, which will include around 40 new simulcast titles from Japan.
“Asia is a priority for Crunchyroll because it’s home to some of the world’s most passionate anime communities,” Purini said. “Our ambition is simple: to be the best place for fans to experience anime, wherever they are. That means investing in great content, delivering it in ways that feel local and relevant, and creating experiences that deepen fans’ connection to the stories and characters they love.”
“In Taiwan and South Korea, we see tremendous opportunity to better serve fans and grow alongside these vibrant communities,” Purini continued. “We’re committed to bringing the right mix of content, accessibility, and local experiences to each market. Our focus is on earning fans’ trust every day by consistently delivering the experience they expect from Crunchyroll.”
