Tag: Streaming
Singapore — V47 Entertainment, through its specialist brand and culture agency VIRTUE Asia, has partnered with COL Group to help brands tap into the growing popularity of microdrama and vertical entertainment across Southeast Asia. Established in late 2025, V47 Entertainment was created to help brands...
South Korea – Crunchyroll will expand its presence in Taiwan and South Korea, aiming to strengthen the anime ecosystem in both markets as part of its ongoing push across Asia. The expansion was announced by Rahul Purini, President of Crunchyroll. As part of the move, the company plans to increase investments...
![[Media] Aleph x FIFA World Cup 2026 PH](https://marketech-apac.com/wp-content/uploads/2026/06/Media-Aleph-x-FIFA-World-Cup-2026-PH.jpg)
Manila, Philippines – As the FIFA World Cup 2026 prepares to kick off on June 12, global digital advertising company Aleph has unveiled a multichannel distribution model designed to bring the tournament closer to football fans across the Philippines. As the official media rights distributor of the FIFA...
Hong Kong – Hong Kong’s streaming landscape continues to expand, with 63% of viewers increasing their streaming consumption this year compared with last year, and more than half planning to watch even more in the coming year, according to a report by Magnite. The report found that mobile remains central...
The report indicates that engagement with the tournament is expected to remain high throughout its duration, with 87% of viewers saying they will continue watching even if their preferred team is eliminated.
Bangkok, Thailand – True Corporation has partnered with Myanmar-based entertainment platform Mahar to offer Myanmar digital content to subscribers in Thailand, targeting the country’s migrant community. The collaboration will allow users in Thailand to access Mahar’s catalogue of films, television series...
Announced on 15 January 2026, the partnership enables advertisers using VIOOH’s digital out-of-home (DOOH) supply-side platform to access Atmosphere TV’s network of more than 60,000 venues, which collectively generate over one billion monthly impressions.
Los Angeles, California — The Academy of Motion Picture Arts and Sciences has signed a multi-year agreement with YouTube granting the platform exclusive global rights to the Oscars from 2029, beginning with the 101st ceremony and running through 2033. Under the deal, the Oscars will be streamed live...
These themes underpin the campaign’s central idea, “Forge Your Own Fate | 我的命 我来 定.”
Stockholm, Sweden – Adaptive streaming technology company SeenThis has partnered with On Device, a leading brand lift measurement firm, to provide advertisers with independent, validated insights into how technology drives brand performance. Through this collaboration, SeenThis will offer brand lift...
