Tag: Fandom
South Korea – Crunchyroll will expand its presence in Taiwan and South Korea, aiming to strengthen the anime ecosystem in both markets as part of its ongoing push across Asia. The expansion was announced by Rahul Purini, President of Crunchyroll. As part of the move, the company plans to increase investments...
The research found that 98% of Malaysians take part in physical activity, but only 42% say they do so frequently.
The film begins with Beckham handing the “playbook” to fans, symbolically inviting them to define the rules of the Pepsi Football Nation. It then follows a series of stylised scenes that highlight football culture beyond the match itself.
The initiative will also feature a roster of international football players, positioned as figures who influence both sporting performance and broader culture.
More than half of Australians now say they want time to themselves, even as interest in collective achievement, fandom, and group participation continues to grow.
According to dentsu’s research, anime is deeply embedded in APAC’s cultural fabric — and the numbers show it. “The region stands out globally, with 48% of APAC consumers watching anime at least weekly — much higher than the global average of 31% and just 21% in EMEA,” Lau explains.
London – Spotify has launched a new global marketing campaign that pays tribute to the vibrant traditions and distinct cultures of music fandoms around the world, spotlighting the millions of passionate listeners who power the platform. Brought to life through striking film photography, the campaign...
CP’s new metaverse campaign aims to reach and connect to a new generation of consumers by integrating marketing campaign offline to online.
Yamini Joshi brings in to Fandom over 20 years of experience in the media and digital industry.
![[Tech] Globe Business x Gemini](https://marketech-apac.com/wp-content/uploads/2026/06/Tech-Globe-Business-x-Gemini.jpg)