Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME
Platforms Featured Southeast Asia
No posts found

Consumer analytics firm Milieu Insight launches new features for mobile app

by Jean Cabico

-

January 18, 2022

Milieu-Surveys-app-update

Singapore – Southeast Asia research and analytics firm Milieu Insight has unveiled the new update of its mobile survey app, Milieu Surveys, which provides flexibility and convenience of gaining insights into localized trending topics.

Milieu’s opinion-sharing community is made up of an extensive representative panel across all ages, and segment groups, enabling quality consumer research results at quicker turnaround times. Milieu Survey’s innovative survey technology allows respondents to take surveys, polls, and quizzes, as well as learn, and earn at the same time.

The new app update builds on its previous version, focusing on offering a superior user experience with a host of new gamification features. By utilizing highly visual gamification elements, language localization features and engaging, interactive content, the new app experience encourages active participation and delivery of high-quality data.

The new key features include ‘play’, which allows users to earn points from participating in surveys, taking daily quizzes or ‘Hot Topic’ polls, and also earn booster points from time to time. It also includes ‘track’, which enables users to view their status tier and track how many points they have earned, surveys completed, and activity history. And lastly, the ‘spend’ feature, which allows users to redeem their reward points for attractive items such as shopping vouchers or donations to charity.

Gerald Ang, Milieu Insight’s founder and CEO, shared that they started Milieu Insight to make market research accessible to everyone – consumers and businesses alike.

“We are excited to have reached a new milestone with our Milieu Surveys mobile app, as we continue to innovate and find new ways to transform the market research landscape, empowering our clients to move beyond legacy ways of conducting consumer research,” said Ang.

Meanwhile, Stephen Tracy, Milieu Insight’s COO, commented that the success of their data collection app, Milieu Surveys, was built on their unwavering commitment to user-centricity.

“Our latest app upgrade doubles down on our commitment to offering our users a great experience, while adding exciting new features and ways to collect new types of data that are opt-in and permission-based,” said Tracy.

Related Tags Analytics Research Southeast Asia Mobile app New features Milieu Insights Milieu Surveys
Share this article

Related Articles

View All
Fiverr-Inspire-Mobile-App-Experience
Platforms Featured Global
Freelance marketplace Fiverr launches new app experience for visual discovery
December 30, 2021
By Teddy Cambosa
MyMy
Marketing Featured Southeast Asia
MY fintech MyMy announces new product innovations for beta testing
December 16, 2021
By Jean Cabico
Milieu-Data-Analytics-Startup-Funding
Platforms Featured Southeast Asia
Consumer data, analytics startup Milieu scores US$5m in latest funding
November 11, 2021
By Teddy Cambosa
shopee new livestream features
Platforms Featured Southeast Asia
Shopee launches new live stream in-app features for sellers to boost sales
July 30, 2021
By Jean Cabico
YouTube-Global-Health-Information-In-App-Features
Platforms Featured Global
YouTube raises health information awareness with new in-app features
July 20, 2021
By Teddy Cambosa
Aaron-Low-Milieu-MY-Commercial-Operation
Technology Featured Southeast Asia
Aaron Low joins Milieu MY to take helm of its commercial operations
March 8, 2021
By Teddy Cambosa
No posts found

Featured Articles

View All
SME Marketing Of The Year: TikTok’s ‘Shop Local Saturday’
Main Feature SME Southeast Asia
SME Marketing Of The Year: TikTok’s ‘Shop Local Saturday’
January 7, 2022
By MARKETECH APAC
MARKETECH APAC prepares marketing industry for 2022 with What’s NEXT series
Main Feature Marketing APAC
MARKETECH APAC prepares marketing industry for 2022 with What’s NEXT series
January 6, 2022
By MARKETECH APAC
Product Launch of The Year: ADA’s eCommerce solution
Main Feature Marketing Southeast Asia
Product Launch of The Year: ADA’s eCommerce solution
January 4, 2022
By MARKETECH APAC
Industry Leader of The Year: kumu’s Crystal Widjaja
Main Feature Platforms Southeast Asia
Industry Leader of The Year: kumu’s Crystal Widjaja
January 4, 2022
By MARKETECH APAC
Marketing Campaign of The Year: Jollibee’s ‘A Message From The Future’
Main Feature Marketing Global
Marketing Campaign of The Year: Jollibee’s ‘A Message From The Future’
January 4, 2022
By MARKETECH APAC
MARKETECH APAC’s Top 5 Stories for December: APAC content marketing agency bags top spot
Main Feature Marketing APAC
MARKETECH APAC’s Top 5 Stories for December: APAC content marketing agency bags top spot
December 31, 2021
By MARKETECH APAC
No posts found

Most Recent Articles

Unilever’s Closeup revamps brand across SA, SEA with MullenLowe Singapore
Unilever’s Closeup revamps brand across SA, SEA with MullenLowe Singapore
May 8, 2025
Fatima Baduria
No posts found
NEA hands social media remit to FiftyFull for Clean & Green Singapore
May 8, 2025
Fatima Baduria
Teads announces new APAC leadership structure following Outbrain-Teads merger
May 8, 2025
Teddy Cambosa
Validus Group and Fintech Nation launch US$10m fund to boost SME financing in Thailand, Indonesia
May 8, 2025
Aliza Carmona
Burson announces global expansion for sports & entertainment offering, new client wins
May 8, 2025
Teddy Cambosa
Lee Kum Kee debuts instant noodle line with newsroom-inspired campaign by Grey Hong Kong
May 8, 2025
Aliza Carmona
No posts found

Subscribe Now

Agreement(Required)
This field is for validation purposes and should be left unchanged.
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Events

What's NEXT in Marketing Series
  • Singapore
  • Philippines
  • Hong Kong
  • Indonesia
  • Malaysia
Retail & E-Commerce Innovation Series
  • Malaysia
  • Philippines
  • Indonesia
Awards
  • Empowered Women Awards
  • Marketing Technology Awards
  • NEXT Awards
  • Indonesia
  • Philippines
  • Malaysia
  • Singapore & APAC

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

Agreement(Required)
This field is for validation purposes and should be left unchanged.
© 2025 MARKETECH APAC. All rights reserved.
We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin