Category: Technology
The new technology allows advertisers using Taboola to evolve beyond manual and time-consuming cost per click bidding strategies by simply specifying a budget and having Taboola’s algorithm automate the bid to drive conversions efficiently.
These retail media solutions aim at addressing fragmentation and drive commerce outcomes across the entire advertising ecosystem.
The SoftServe Generative AI Lab will support research and development projects in a variety of areas, including model improvement, domain adaptation, multimodal Generative AI, cost-performance enhancements, operational management (LLMOps), and other facets. Its goal is to combine various technologies...
As part of its ongoing data transformation, the travel company will use the CDP to create a personalised ecosystem and improve the digital experience.
OpenAI's ChatGPT has already been fully integrated into the company's suite of fully modular software solutions. By enabling marketers to integrate Generative AI capabilities into their Sitecore-driven marketing technology stack, this new feature, powered by Microsoft Azure OpenAI Service, improves efficiency,...
The Sprinklr AI+ platform provides generative AI capabilities for use across various business functions with strict governance and security standards. This integration enables users of Sprinklr to improve productivity and user experiences by fusing Vertex AI models with Sprinklr's own AI.
53% of customers in Singapore expect companies to understand their needs as they change. Furthermore, 85% of customers in Singapore expect faster service and 78% expect better personalisation as technology advances.
The agreement builds on twenty years of collaboration in the region between the two companies and will see them working together to help customers drive down their IT carbon footprint and emissions.
HubSpot AI, as well as the new Sales Hub features, will be aiming to leverage generative and predictive AI to assist clients on their own customer acquisition and communications journeys.
This solution allows TrafficGuard to detect and categorize invalid traffic, generated by Google's Performance Max AI wrongly recognising the ‘positive’ signals from illegitimate traffic, and optimizing towards these ‘users’.
