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Category: Technology

MARKETECH-PHOTOS
World Bank commits US$600m in funding to boost digital transformation in the Philippines
Posted on October 2, 2023
by Aliza Carmona
The World Bank’s board of executive directors approved a total of US$600m in funding to support the digitalization reforms in the Philippines through its First Digital Transformation Development Policy Loan (DPL).
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MDEC taps Acxyn to increase creative technology adoption in Malaysia
MDEC taps Acxyn to increase creative technology adoption in Malaysia 
Posted on October 2, 2023
by Brandon Yulolo
Through this collaboration, Acxyn will be introducing monetization and investment solutions for IPs' visibility and value, helping MDEC position Malaysia as a gaming hub that attracts international game studios and investors.
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Naga DDB Tribal partners with OK Tomorrow to bring industry-first generative AI certification to Malaysia
Posted on September 29, 2023
by Aliza Carmona
Advertising agency Naga DDB Tribal has unveiled its first-ever generative AI certification programme that invigorates creativity within its agency team in partnership with US-based business innovation and inspiration consultancy OK Tomorrow.
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PhilHealth ransomware attacks spells alarming dip on PH’s digital quality of life
PhilHealth ransomware attacks spells alarming dip on PH’s digital quality of life
Posted on September 29, 2023
by Teddy Cambosa
Overall, the Philippines is ranked 60th in the overall ranking on digital quality life globally in 2023, dropping by five places from last year.
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OpenX to offer contextual solutions for brands and agencies with new ‘ConteX’ marketplace
OpenX to offer contextual solutions for brands and agencies with new ‘ConteX’ marketplace 
Posted on September 29, 2023
by Brandon Yulolo
ConteX offers buyers contract-free contextual targeting capabilities, enabling advertisers to leverage premium data partners and easily deploy the solutions that work best for their region without going partner-by-partner to strike deals.
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Good-Loop, Yahoo partner to minimise carbon emissions and address sustainability concerns
Good-Loop, Yahoo partner to minimise carbon emissions and address sustainability concerns
Posted on September 28, 2023
by Brandon Yulolo
Through this partnership, advertisers and agencies buying through Yahoo’s DSP will now have access to the PMPs that rank in the top 25%, helping them ensure their ad campaigns are in line with their larger sustainability efforts.
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Google PH announces availability of generative AI skills development courses, new career certifications
Google PH announces availability of generative AI skills development courses, new career certifications
Posted on September 28, 2023
by Teddy Cambosa
Google Philippines, in its ongoing commitment to build a ‘Digital Philippines’, has announced the availability of no-cost generative AI skills development courses, the ‘Google for AI Startups Cloud Program’, and three new Google Career Certificates.
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Eagle Eye reveals major growth with APAC expansion, introduces upcoming AI offering
Eagle Eye reveals major growth with APAC expansion, introduces upcoming AI offering
Posted on September 27, 2023
by Brandon Yulolo
This is in line with the Eagle Eye’s continued expansions in the UK, Taiwan, and Australia, as well as their upcoming launch of ‘Eagle AI’ in 2024, an AI offering building on the company’s previous capabilities.
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Adzymic launches premium advertising network ‘APX’ in SG and MY, appoints new managing partner
Posted on September 27, 2023
by Aliza Carmona
Adtech company Adzymic has announced the launch of its Adzymic Premium Exchange (APX), which incorporates various rich media formats within premium publishers in Malaysia and Singapore.
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Philippine Airlines taps Salesforce to improve current CX strategy
Philippine Airlines taps Salesforce to improve current CX strategy
Posted on September 27, 2023
by Teddy Cambosa
The airline also plans to harness the power of AI through the Salesforce Einstein Chatbot, leveraging its ability to use natural language processing (NLP) to understand and respond to customer inquiries.
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