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Category: Marketing

Tealive’s new ‘K-Coffee’ offering aimed at serving ‘oppa approved’ coffee
Tealive’s new ‘K-Coffee’ offering aimed at serving ‘oppa approved’ coffee
Posted on November 12, 2024
by Teddy Cambosa
‘K-Coffee’ by Tealive promises to bring the viral coffee craze of Korean coffee to all Malaysians and was unveiled at an exclusive pre-tasting K-Coffee Pop-up Cafe at Sunway Pyramid. 
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Sharp’s new campaign for AQUOS X-LED lets viewers run their wild imagination
Sharp’s new campaign for AQUOS XLED lets viewers run their wild imagination
Posted on November 12, 2024
by Teddy Cambosa
The film captures the magic of how the human imagination is ignited by what we watch. Through light-hearted family moments, it mirrors playful adventures both on and off-screen, effortlessly weaving key product features into the imaginative journey.
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WN 2025 SG_Hero Image 2 (1)
MARKETECH APAC unveils second instalment of ‘What’s NEXT in Marketing’ conference in Singapore, delving into the latest marketing trends
Posted on November 11, 2024
by Aliza Carmona
To empower marketers in navigating Singapore’s ever-evolving marketing landscape, MARKETECH APAC is excited to bring back its highly anticipated conference to Lion City. Taking place on 19 and 20 February 2025 at One Farrer Hotel, ‘What’s NEXT in Marketing: Singapore 2025’ offers an exceptional platform...
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ALDI encourages Aussies to be extra for Christmas in new campaign with BMF
ALDI encourages Aussies to be extra for Christmas in new campaign with BMF
Posted on November 11, 2024
by Fatima Baduria
ALDI Australia is urging Aussies to be extra this Christmas without spending more on a new campaign with creative agency BMF.
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wpp new chennai campus
WPP continues expansion in India with launch of new Chennai campus
Posted on November 11, 2024
by Aliza Carmona
WPP has bolstered its investment in India with the launch of a new state-of-the-art campus in Chennai, further solidifying the country’s role as a key growth market for the global company.
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Lalamove MY launches ride-hailing service in Klang Valley area
Lalamove MY launches ride-hailing service in Klang Valley area
Posted on November 11, 2024
by Teddy Cambosa
Lalamove Malaysia has already hinted at expanding its ride-hailing service across other Malaysian cities, though there is no exact timeframe shared.
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chinese-app-installs
Southeast Asia tops global Chinese app install share, with Indonesia topping regional ranking
Posted on November 11, 2024
by Aliza Carmona
Southeast Asian countries lead globally in Chinese app install share, with Indonesia (22%), the Philippines (21%), Malaysia and Thailand (both 19%), and Vietnam and Singapore (both 18%) ranking among the top markets, according to a study by Adjust and Sensor Tower.
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Telstra highlights importance of family in latest Christmas campaign with Bear Meets Eagle On Fire, +61
Telstra highlights importance of family in latest Christmas campaign with Bear Meets Eagle On Fire, +61
Posted on November 11, 2024
by Fatima Baduria
Telecommunications company Telstra has launched a Christmas campaign highlighting the importance of family with advertising agency Bear Meets Eagle On Fire and production company +61.
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Marina Bay Sands unveils new brand vision, campaign highlighting new milestone in luxury transformation
Marina Bay Sands unveils new brand vision, campaign highlighting new milestone in luxury transformation
Posted on November 11, 2024
by Teddy Cambosa
The new pinnacle in luxury experiences comes in tandem with a brand transformation. 'Above Beyond' celebrates the timelessness, spirit and energy of the integrated resort, building on the existing legacy and elevating its status as an iconic, world-class destination.
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Emma-gronow-OpenX-appointment
OpenX names Emma Gronow as buyer development director for ANZ
Posted on November 11, 2024
by Aliza Carmona
OpenX Technologies, Inc. has appointed Emma Gronow as its new buyer development director for the ANZ, bringing her extensive experience in digital, mobile, and TV to strengthen OpenX’s programmatic and data-driven solutions across the region.
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