Marketing

In-game ad firm Bidstack extends market with new local, global tie-ups

Teddy Cambosa | Oct 22, 2020

In-game ad firm Bidstack recently announced new partnerships in the hopes of diversifying advertising options, most notably within the esports culture.

7-Eleven HK adds to selection vegan, vegetarian meals

Shaina Teope | Oct 22, 2020

The new meals make use of OmniPork, a plant-based "pork," which is much lower in saturated fat and calories.

ANZ, SG consumer markets show mixed behaviors on post-pandemic holiday preps: report

Teddy Cambosa | Oct 22, 2020

Consumer behavior within the ANZ and Singapore market had varied lately with the ongoing global pandemic, report from Blis shows.

Alibaba kicks off annual 11.11 Global Shopping Festival

Teddy Cambosa | Oct 21, 2020

Online commerce giant Alibaba kicks off global shopping festival focused on customer-centric innovations and strategies.

PH makeup brand Sunnies Face extends to MY, SG on Lazada

Sofia Tan | Oct 21, 2020

Philippine makeup brand Sunnies Face has now made available its products to Malaysians and Singaporeans through its flagship store on Lazmall

SG’s PropertyGuru launches campaign, spotlights home financing journey

Carlo Aquino | Oct 20, 2020

Property technology company PropertyGuru has launched a new brand campaign in Singapore to raise awareness for its new offering to consumers.

AnalogFolk centers “night time” on new spot for Hyundai AU

Shaina Teope | Oct 21, 2020

The new night time-themed spot aims to reflect the new model's virtual cockpit which lights up during the dark.

Val Morgan’s digital arm makes new appointments

Shaina Teope | Oct 20, 2020

Val Morgan Digital welcomes four new hires to join its agency partnership and content strategy team.

Hive Marketing partners with 360 Marketing Services to expand digital portfolio

Carlo Aquino | Oct 19, 2020

Hive Marketing announced a partnership with field force and trade marketing company, 360 Marketing Services to expand its digital portfolio.

Digital agency Kingdom Digital produces “Girl Next Door” web series for MY beauty brand

Carlo Aquino | Oct 19, 2020

Digital agency Kingdom Digital has been roped in by Malaysian beauty brand KOSÉ Malaysia to produce the “Girl Next Door” mini web series,