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Category: East Asia

Citybus-HK-City-Sightseeing-campaign
Citybus launches new ‘HK City Sightseeing’ brand to enhance tourist experiences in Hong Kong
Posted on November 22, 2024
by Aliza Carmona
Citybus has launched ‘HK City Sightseeing,’ a new tourism brand designed to support the Hong Kong Government’s strategy to boost the tourism sector and drive economic growth.
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endowus-hong-kong-campaign
Endowus launches first major Hong Kong campaign showcasing conflict-free wealth management
Posted on November 18, 2024
by Aliza Carmona
Endowus has launched its inaugural advertising campaign in Hong Kong, highlighting its commitment to conflict-free wealth management solutions.
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ice-cream-cookie-_-co-hong-kong
Singapore’s The Ice Cream & Cookie Co. opens first flagship store in Hong Kong, eyes Greater Bay Area expansion
Posted on November 13, 2024
by Aliza Carmona
Singapore's premium ice cream brand, The Ice Cream & Cookie Co. (ICC), has unveiled its first international flagship store in Hong Kong, marking a significant step in its expansion across the Greater Bay Area and North Asia.
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cathay-hsbc-hong-kong-sevens
Cathay's new campaign reminds rugby fans that 'nothing beats being there' at Hong Kong Sevens
Posted on November 13, 2024
by Aliza Carmona
Cathay has unveiled its latest campaign for the Cathay/HSBC Hong Kong Sevens, capturing the inevitable FOMO that awaits anyone missing out on next year's highly anticipated event.
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Lanson-Place-Causeway-Bay-Map
Lanson Place unveils bespoke Causeway Bay guide to explore iconic local landmarks, hidden spots
Posted on November 7, 2024
by Aliza Carmona
Lanson Place Causeway Bay has introduced a bespoke neighbourhood map, offering guests the opportunity to explore the hidden gems and vibrant culture of the dynamic Causeway Bay community through a self-guided walking tour, just steps from the luxury hotel.
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1880-SOCIAL-Anak-lanch-brand
1880 SOCIAL launches in HK with dynamic work-play concept, new brand identity by Anak
Posted on November 6, 2024
by Aliza Carmona
Brand practice Anak has unveiled the launch and new brand identity of social club 1880’s latest venture, 1880 SOCIAL, a dynamic lifestyle destination situated at Two Taikoo Place in Hong Kong.
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hashtag-travelog-CIX
Greater Bay Area tourism offices highlight multi-destination appeal in new travelogue targeting SEA visitors
Posted on November 6, 2024
by Aliza Carmona
The Macao Government Tourism Office (MGTO), the Department of Culture and Tourism of Guangdong Province, and the Hong Kong Tourism Board (HKTB) have launched a joint marketing campaign featuring TV program productions to showcase the Greater Bay Area as a premier destination for Southeast Asian tour...
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oriental watch company campaign
Oriental Watch Company honours Hong Kong’s visual culture in new campaign with Omelette Digital
Posted on November 5, 2024
by Aliza Carmona
Oriental Watch Company has launched its latest campaign, ‘The Strokes of Time,’ designed to inspire Hongkongers to pause and appreciate the beauty of their surroundings in a city known for its rapid pace and constant change.
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transunion-report-hongkong-fraud
Gen Z in Hong Kong most frequently targeted by digital fraud schemes: report
Posted on November 4, 2024
by Aliza Carmona
With their frequent use of digital devices, more than half of Gen Z (51%) say they are the primary targets of fraud schemes, while Millennials report being the most frequently victimised, according to a new report by TransUnion.
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mister-donut-hong-kong-expansion
Mister Donut opens first store in Hong Kong, plans further expansion
Posted on November 1, 2024
by Aliza Carmona
Invest Hong Kong (InvestHK) announced the official opening of popular Japanese doughnut chain Mister Donut's first store in Hong Kong, marking the brand's entry into the city as part of its regional expansion strategy.
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