United States – Fresh Del Monte Produce is joining forces with Disney’s Zootopia 2 in a global 360° campaign that brings a juicy dose of fun to produce aisles around the world.
Ahead of the film’s November 26, 2025 release, over 500 million co-branded banana stickers and pineapple tags are popping up across stores—inviting families to go a little wild while choosing healthy.
The collaboration brings the charm of Judy Hopps and Nick Wilde from the streets of Zootopia to the fruit stands of the real world, with in-store activations, digital experiences, and a sweepstakes offering a five-night trip to Dubai.
Shoppers can scan QR codes on participating Del Monte Gold and Honeyglow pineapples or bananas to enter, unlocking prizes as fresh as the fruit itself.
“We’re thrilled to collaborate with Disney to bring the world of ‘Zootopia 2’ to life in grocery stores around the world,” said Danny Dumas, senior vice president of sales, marketing & product management for Fresh Del Monte in North America.
Available until December 31, 2025, the Zootopia 2-themed fruit range turns the ordinary shop run into an adventure straight out of the city’s bustling boroughs and biomes.
“By bridging the best of entertainment with our innovative retail strategy, we’re creating meaningful, memorable experiences that put fresh fruit at the forefront and inspire healthier habits for families—setting a new standard for cross-category collaboration,” Dumas emphasised.
