Hong Kong – Visual marketing SaaS company Wootag has announced the launch of its Hong Kong operation, aimed at supporting its growing client base in North Asia as well as expanding its global expansion blueprint.
Wootag’s expansion follows their latest US$1.7m funding round from Wavemaker, Cornerstone Venture Partners Fund (CSVP) and SEED Capital.
The company has served clients in Hong Kong since 2019, and recently launched its operations in North Asia to serve its growing list of clients in the region. The company will support the next phase of its growth through expanding its local marketing, sales, operations staff to support clients locally.
Raj Sunder, CEO and founder at Wootag, said, “Since more and more consumers spend a quarter or more of their time on watching videos, the launch of the Hong Kong office will better position Wootag with a solid on-the-ground presence in the face of increasing demand for visual marketing solutions, and further accelerate our momentum in North Asia.”
He added, “As we are entering the era of always-on shopping, it’s now more important than ever that marketers need to engage with their target audience and better leverage the data-driven insights to adapt to the changing. We will fulfill the growing demand and empower marketers to engage meaningfully with the audience to drive better business outcomes.”