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WBD to launch MAX streaming service in SEA, Taiwan, HK on November 19

by Teddy Cambosa

-

October 15, 2024

WBD to launch MAX streaming service in SEA, Taiwan, HK on November 19

Singapore – Warner Bros. Discovery has announced that its streaming service Max will launch on November 19 in Indonesia, Malaysia, Philippines, Singapore and  Thailand, as well as Taiwan and Hong Kong. Max will be a brand new streaming experience in the region bringing fans blockbuster movies, groundbreaking series, iconic titles, real-life content and other family favourites through a strong product experience. 

Max brings together entertainment titles from brands like HBO, Harry Potter, the DC Universe, Cartoon Network, Max Originals, and the best of Hollywood movies, as well as programming from Discovery, TLC, AFN, Food Network, ID and HGTV all in one place. 

From November 19, subscribers can enjoy an elevated streaming experience on multiple devices with  an easy to navigate interface including personalised recommendations, seamless search, genre rails and brand hubs. 

Moreover, by providing a more intuitive way of exploring Max, subscribers can create up to five unique profiles, each customisable with favorite characters as avatars, receive content picks based on viewing habits and customise profiles for kids, curated with age-appropriate content and parental controls.

JB Perette, CEO and president of global streaming & games at Warner Bros. Discovery said, “We are thrilled to bring Max to more consumers in Asia. Max brings together unparalleled quality content  from iconic brands like HBO, Discovery, the DC Universe, Harry Potter, AFN, and Cartoon Network, as well as Hollywood blockbusters all in one place. Building on successful launches in the U.S., Latin  America and Europe, Asia Pacific represents the next phase of Max’s globalization, making Max available now in over 72 markets with more to come in 2025.”

Meanwhile, James Gibbons, president at Warner Bros. Discovery, APAC commented, “Warner Bros. Discovery has long entertained fans across Asia Pacific with culture-defining content from powerhouse brands. For the first time, this programming will be available in a brand new streaming app for regional audiences, with Max combining incredible breadth and depth and a best in class viewing experience.” 

Related Tags Southeast Asia Maxis Hong Kong Taiwan Warner Bros. Discovery
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