Singapore – The Parentinc, the Singapore-headquartered parent-tech company focused on building content, community, and commerce solutions for pregnant women and young mothers in SEA, has appointed ex-Unilever Rahul Welde as Independent Non-Executive Director to its board.
At Unilever, Welde was formerly the Executive Vice President of Global Digital Transformation where he led digital strategy and execution for the Unilever brands. He brings with him over 30 years of experience in the global fast-moving consumer goods sector.
Roshni Mahtani Cheung, Group CEO and Founder of The Parentinc, said, “I am absolutely thrilled to welcome Rahul to The Parentinc board. Rahul’s exceptional knowledge in building and growing brands and his expertise at the intersection of content and commerce are highly relevant in our mission to serve the needs of our community of parents and of our clients in the mother and child space. We look forward to Rahul’s invaluable contribution as we continue to realise our mission and drive profitable growth.”
In April 2022, The Parentinc, which owns and operates theAsianparent and Mama’s Choice, content and community platform and D2C brand for parents respectively, closed its Series D fundraising round with new shareholders East Ventures, Central Retail Corp., and LINE SEA Corp.
Welde commented, “I have watched Roshni and the team from the early days when The Parentinc was just a media publisher for young parents in Singapore. Over the years, I have seen its transformation and expansion, now with presence in six countries across Southeast Asia.”
He added, “I am impressed with the progress and how the team continues to leverage technology, growing its community and creating great content. It is an incredible accomplishment that theAsianparent has the largest community of parents in Southeast Asia, now reaching seven out of 10 young digital mothers across the region. Building a fast-growing commerce line, Mama’s Choice is an exciting new frontier. I am delighted to be a part of the next phase of their growth story.”