India – Wunderman Thompson India has appointed Richa Dholi as its new vice president for strategy planning. With an extensive experience in marketing and digital ecosystem of businesses, Dholi will lead the strategic efforts specifically for the Unilever brands that are handled by the agency.
In her last stint, she was a senior brand manager at the microblogging and social networking service Koo India. She also worked at advertising companies Ogilvy, Lowe, and McCann, and information technology company Capgemini where she engaged with FMCG and lifestyle brands.
Anurag Tandon, managing partner at Wunderman Thompson Mumbai said that the agency needs to adjust its mindset towards brand management and customer experience, given that customers engaged differently with the brands in the post-pandemic world.
He added, “With Richa on board, we get the right blend of understanding business and strategy. We are excited to have her as part of our team and wish her the very best in her new role.”
Commenting on her new role, Dholi said, “Being part of Wunderman Thompson is a privilege and a testament to the agency’s cutting-edge approach to blending culture, creativity, and technology. As a planner, I am eager to continue growing and evolving in this dynamic environment.”
