New York – To strengthen its status as one of the few significant agencies on the West Coast, marketing communications agency Wunderman Thompson has appointed Emily Chang as its chief executive officer for West Coast region to lead its offices in LA, Seattle, as well as the Swift boutique agency in Portland.
Chang’s remit also includes overseeing the region’s growing client portfolio including technology companies Microsoft, T-Mobile, Qualcomm, Venmo, Snap, and major automotive brands and DTC companies whilst leveraging Swift boutique agency’s creative and social media expertise.
Prior to joining Wunderman Thompson, Chang also held the CEO position at McCann Worldgroup in China where she restructured the leadership team and developed new strategic and digital capabilities to grow its revenue.
On the brand side, Chang served as CMO at Starbucks China, chief commercial officer at InterContinental Hotels Group, and was the first executive in China for Apple Retail.
Audrey Melofchik, CEO at Wunderman Thompson North America describes Chang as a powerhouse leader who will bring people together to deliver inspiring brand stories along with her expertise across the marketing ecosystem.
Chang added, “I’ve watched Wunderman Thompson’s build its reputation as the authority on inspiration and look forward to tapping into this insight and adding inspiration of my own when it comes to our clients and culture.”
This month, Wunderman Thompson has also appointed Raji Ramaswamy as chief growth officer and Joy Chauhan as chief client officer for South Asia.