Australia – Creative agency Paper Moose has appointed Brad Bennett, former executive strategy director at Razorfish ANZ, to step into the newly created role of head of digital strategy and experience design.
In his new role, Bennett will be leading the growing digital team and expanding the agency’s strategic offering. He will be working alongside James Sykes, Paper Moose’s head of strategy.
Bennett has more than 20 years of experience working in digital and strategy in New York and Sydney. He has worked with brands such as Westpac, Google, Qantas and Toyota. Outside of the agency, Bennett is also running Jiamini, a charity that provides educational resources to students in Southern Tanzania.
Commenting on his appointment, Bennett said, “Paper Moose is truly a creative-led agency with a maker ethos. And they walk the walk in terms of social and environmental performance. How rad is that? I’m so excited to be part of this team making some amazing work.”
Meanwhile, Nick Hunter, CEO and co-founder at Paper Moose, said, “Brad’s background in production, digital, experience strategy and design makes him a thrilling addition to the herd. He’s a key part of the team we’ve been building to continue our double-digit growth and support our client partners with a truly integrated offering.”
In March 2022, Paper Moose has been appointed by Sydney-based ethical wealth management company, Australian Ethical, to be its new creative agency partner.