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Tag: Australia

Tesltra Payphone Campaign
Telstra champions free payphone access through new campaign via Bear Meets Eagle On Fire, +61
Posted on July 3, 2026
by Julian Bartolome
Australia — Telstra has launched ‘Free For All,’ a new brand campaign designed to remind Australians that standard local and national calls from its public payphones are free, while reinforcing the ongoing role payphones play in keeping communities connected. Created by Bear Meets Eagle On Fire with...
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[Campaign] Honda x Special
Honda Australia asks 'Why drive a tractor?' in new ZR-V campaign via Special
Posted on July 3, 2026
by Sharona Nicole Semilla
Australia – Honda Australia has teamed up with creative agency Special and its agency village to launch a new integrated campaign that gives the Honda ZR-V a distinct identity by positioning it as an SUV designed for city life rather than off-road adventures. Running under the platform “Young Macdonald...
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[Community Program] Think HQ and CultureVerse
Think HQ, CultureVerse expand bowel cancer awareness with 50+ community events across Australia
Posted on July 3, 2026
by Sharona Nicole Semilla
Australia – Think HQ and its multicultural division, CultureVerse, have launched a two-year nationwide community engagement program with the Australian Government aimed at increasing participation in bowel cancer screening through local partnerships and community-led activations. Running throughout 2026...
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Index Australia Amelia Ward
Index Exchange appoints Amelia Ward as Managing Director for Australia and New Zealand 
Posted on July 2, 2026
by Julian Bartolome
Sydney, Australia — Index Exchange has promoted Amelia Ward to Managing Director for Australia and New Zealand, reinforcing its leadership team as the company looks to strengthen its commercial strategy and deepen partnerships across the region’s programmatic advertising market. In her new role, Ward...
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Orphan Cerebral Palsy Alliance
Cerebral Palsy Alliance names Orphan as creative partner for global platform launch
Posted on July 2, 2026
by Julian Bartolome
Australia — Cerebral Palsy Alliance (CPA) has appointed creative agency Orphan as its creative partner to support the global launch of its new evidence-based training platform, strengthening awareness of the organisation’s research and education initiatives. The appointment will see Orphan develop creative...
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Mountain Dew campaign
Mountain Dew gamifies new flavour releases with real-world treasure hunt via Curious Nation 
Posted on July 1, 2026
by Julian Bartolome
Sydney, Australia — Mountain Dew has launched its new ‘Flavour Hunt’ activation, transforming the release of its latest drinks into a social-first treasure hunt designed to drive product discovery, retail traffic, and consumer engagement. Created by brand experience agency Curious Nation in partnership...
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kantar report content creation
High engagement doesn’t guarantee ROI, creator marketing effectiveness: report 
Posted on June 29, 2026
by Julian Bartolome
Sydney, Australia — Only 6% of branded creator content successfully delivers both strong audience engagement and meaningful brand-building, highlighting the limitations of relying on platform engagement metrics to measure campaign success. The findings come from Kantar’s newly released ‘The Creator Game...
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omoda jaecoo appoints alt shift
OMODA JAECOO appoints alt/shift/ to grow brand visibility across Australia
Posted on June 26, 2026
by Julian Bartolome
Sydney, Australia —OMODA JAECOO has appointed social creative agency alt/shift/ as its PR agency in Australia, supporting the automotive brand’s continued growth and expanding presence in the local market. Under the appointment, alt/shift/ will lead OMODA JAECOO’s earned media strategy, managing media...
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henne partnership
HENNE appoints Jaywing, The Social CliQ as new marketing partners following competitive pitch 
Posted on June 24, 2026
by Julian Bartolome
Australia — Australian fashion label HENNE has appointed Jaywing as its performance agency partner, with sister agency The Social CliQ also joining to lead its social media creative strategy following a competitive pitch. Founded in 2019 by Nadia Bartel, Michelle Ring and Laura Broque, HENNE has built...
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omnicom x cx
Omnicom Oceania strengthens connected customer experience with CX Lavender acquisition 
Posted on June 24, 2026
by Julian Bartolome
Sydney, Australia — Omnicom Oceania has acquired a majority stake in Australian customer experience agency CX Lavender, strengthening its capabilities in customer experience, loyalty, and digital transformation as brands increasingly look for connected customer journeys. Founded in 1997, CX Lavender...
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