Singapore – Nativex, a digital marketing platform, has forged a partnership with Google to further help brands expand to international markets, boosting their presence.
The partnership enables Nativex to leverage Google’s ecosystem of ad platforms, solutions, and global reach. Through this, Nativex can offer end-to-end services such as account management, optimisation, policy support, and data analytics.
Using Google’s different ad formats, Nativex creates campaigns depending on client needs. By leveraging search, display, video, and app ad formats, brands can widen their audience reach. They can also access Google’s data insights and targeted ad strategies.
Additionally, Nativex is set to maintain its aim of empowering brands through its ‘global localisation’ strategy, which helps brands grow in international markets.
Within a month of leveraging Google’s ad ecosystem, Nativex has already recorded an increase in visibility and sales.
Cheryl Huang, business partner at Nativex, commented, “For global brands, Google’s multi-platform ecosystem covers every stage of the consumer journey, from awareness to conversion. Coupled with Nativex’s expertise in ad placement and optimization, we help brands gain deep customer insights and develop high-impact strategies for global market expansion.”
