Singapore – Creative agency M&C Saatchi has announced the appointment of Anish Daryani as its chief growth officer for Southeast Asia. He will be reporting to Richard Morewood, M&C Saatchi Asia CEO, effective immediately.
In the new role, Daryani will drive growth through regional new business, the development of new capabilities for the region, and the expansion into new markets, whilst continuing to lead M&C Saatchi Indonesia as president director.
On his appointment, Daryani said, “I’m really excited to unlock growth opportunities for our businesses and clients across the region. This is the most exciting time in our industry where innovation, growth, reputation and efficiency are all inter-linked.”
He added, “M&C Saatchi Group is poised to build cross-country and cross-disciplinary teams for its clients, making it possible for us to achieve audacious results for our clients. With the support of amazing leadership and talent across the region, we’re ushering in an era of hypergrowth in South East Asia.”
Meanwhile, Morewood commented, “South East Asia is a key focus for M&C Saatchi both regionally and globally, as demonstrated by the launch of our SEA hub in 2021, and the creation of this new role reflects that.”
He concluded, “Anish has built a fantastic business in Indonesia over the last 5 years with a focus on creativity and innovation for clients. I’m excited to see him bring these skills, as well as his entrepreneurial approach, to deliver growth across South East Asia.”
Previously, M&C Saatchi has also appointed its Australia Group CEO Justin Graham as its global head of advertising network.