Sydney, Australia – Creative agency M&C Saatchi has announced the appointment of its Australia Group CEO Justin Graham as its first global head of advertising network. The announcement is part of its Moving Forward transformation program to be presented at the Capital Markets Day today, 8 February.
In the newly created role, Graham will be responsible for defining and leading a unified global advertising proposition for M&C Saatchi and building its core capabilities within key regional hubs as well as helping drive the global client base.
He will also be working closely with Moray MacLennan, CEO of M&C Saatchi PLC and Chief Growth Officer of M&C Saatchi Group Wendy Dixon.
Speaking about his new role, Graham said, “Leading a world-famous creative brand into its next exciting chapter of growth is an incredible opportunity. It’s never been a more interesting time to look at the role that technology, storytelling, and creativity can play in driving meaningful change for brands and society.”
MacLennan also commented that Graham’s focus will be on delivering the agency’s ambition of creating a ‘frictionless’ global advertising network.
“Agile. Seamless. Borderless. Justin has been at the forefront of creating not only Australia’s leading creative agency, but one of the leading agencies in the world. His focus will now be on delivering on our ambition,” he said.
Last November, M&C Saatchi also appointed Michael McEwan as its CEO for AUNZ market.
