Singapore – Customer marketing is undergoing a transformation globally, but the Asia-Pacific (APAC) region presents a unique landscape with its diverse cultures, rapidly evolving economies, and technological advancements. As businesses seek to capitalise on this dynamic environment, understanding the future of customer marketing in APAC becomes crucial.
Moreover, the region is a hotbed for technological innovation, as well as experimenting on other future-proof strategies to enhance customer targeting, automate processes, and improve campaign effectiveness. With the marketing scene also moving towards implementing privacy-centric strategies, the use of first-party data has been more important than ever to personalise the overall customer experience while still adhering to industry standards.
In order to bring more industry insights to marketers about customer marketing, MARKETECH APAC is making its return to Singapore for its inaugural Customer Marketing Asia 2024: Singapore on September 10, 2024 at the Aloft Singapore Novena, and will bring together marketing leaders and innovators in Singapore to discuss the latest trends, strategies, and technologies in customer marketing.
This conference offers a unique opportunity to explore the dynamic landscape of customer marketing in one of Asia’s most technologically advanced and diverse markets. From keynote presentations to panel discussions, fireside chats, and networking sessions—each moment is meticulously curated to fuel each marketer’s curiosity and drive marketing ambition.
Some of the top marketing and industry leaders who will lead the conversation on customer marketing include:
- Jonathan Teo, Head of Marketing at Aftershock PC
- X.Y. Ng, Head of Marketing at Doctor Anywhere
- Jaren Loy, Head, Digital Growth (Grocery) at FairPrice Group
- Srivatsa Udupa, Head of Regional Performance Marketing at Grab
- Brenda Maderazo, Deputy Director, Marketing – Healthy Lifestyle at Health Promotion Board
- Pearlyn Yeo, Head of Marketing & Content at Jetpac Global (Circles)
- Snigdha Nandan, Director, Digital Marketing at Mastercard Asia
- Asnawi Jufrie, VP & GM at SleekFlow
To learn how to be a part of this conference, click HERE for further details.
For sponsorship opportunities, please contact Joven Barceñas at [email protected].
Meanwhile, please contact Jemo Espartinez at jemo.espartinez@marketech-apac.com for speaking opportunities; and Allea Rabino at allea.rabino@marketech-apac.com for registrations.
