Singapore – On-demand delivery platform Lalamove launches the ‘Make a Pawfect Move’ campaign to allow users in Asia and Latin America to help abandoned pets by donating their loyalty points.
Lalamove also partnered with SOSD, an animal shelter based in Singapore that rescues, rehabilitates, and finds new homes for stray dogs, granting them a renewed chance for a better life.
Through this new campaign, users can send their love to furry friends at SOSD by registering as members of Lalamove Rewards and accumulating LalaPoints. With a minimum of 1,250 LalaPoints, SDG5 will be donated to SOSD to provide two nourishing meals for a furry companion.
Lalamove’s ‘Make a Pawfect Move’ campaign is an extension of its ‘Deliver Care’ initiative. The campaign aims to better the lives of abandoned dogs through donations while also helping to support their shelter ‘paw-rents’ who pour their hearts into keeping the group running at SOSD.
Joining hands with pet lovers, Lalamove is encouraging everyone to join the cause and spread the word to paws-itively donate their LalaPoints to create a tail-wagging, paw-fect world for furry companions.
Alex Lin, managing director at Lalamove, said, “In recent years, the number of pet owners, particularly for dogs, in Singapore has surged from 70,000 in 2019 to 87,000 in 2022. This growing affection for pets signifies a shift in how people perceive their furry companions, treating them as beloved family members. We, like many Singaporeans, share this love. That’s why a ‘Pawfect Move’ is exciting, as it brings together our Lalamove users with a passion of ours to help pets in need. Lalamove consistently supports various aspects of pet life, including delivering essentials to our vast partner network of pet suppliers.”
“With the collective support of 57,207 active Singaporeans in our Lalamove Rewards Programme and our partnership with SOSD, we hope to raise awareness about animal welfare and create a positive impact in the lives of our beloved furry friends,” he added.
Meanwhile, Magdalene Eng, head of outreach and fundraising at SOSD, also commented, “Lalamove’s generous support will empower us with essential resources and supplies to enhance the living conditions and medical care for our rescued pets, ensuring they receive the highest level of care during their journey to adoption.”
