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KFC artfully celebrates Thailand’s rich cultural heritage in new Songkran Bucket 2024

by Aliza Carmona

-

April 16, 2024

Bangkok, Thailand – As a special tribute to the beloved Songkran Festival, KFC Thailand has released its newest ‘Songkran Bucket 2024’ that holds a yummy celebration of the country’s rich cultural heritage. 

In true KFC spirit, the Songkran Bucket not only serves up a meal, it also artfully depicts Thailand’s warmth and culture in its limited-edition packaging. Each bucket is a nostalgic journey through Thailand’s landscapes of smiles, evoking the feeling of reuniting with family and friends for a special meal during the auspicious season of Songkran.

The unique package is bursting with the essence of Songkran, a design that can be kept as a keepsake. Packaged with love, the Songkran Bucket will make KFC fans in Thailand experience the nostalgic feeling of home, sharing their memories of this occasion with loved ones during this prosperous Songkran.

And not only is it beautiful outside, the Songkran Bucket also holds a culinary treasure inside. Buying the bucket means fans will have their hands on the finger-lickin’ feast of KFC favourites, including Fried Chicken, Wingz Zabb, Chicken Pop, and French Fries. 

Suhayl Limbada, CMO of KFC Thailand, said, “There’s nothing quite like the comfort of home, especially when it comes to enjoying a delicious meal surrounded by loved ones. At KFC, we understand the significance of homecoming, and this year, we’re delighted to commemorate our 40th anniversary in parallel in Thailand with a bucket that encapsulates the warmth and flavours of home.” 

“It’s a homecoming of its own and a party in a bucket too, guaranteed to keep you full and happy throughout the Songkran festivities,” Limbada added.

Related Tags Marketing Campaign KFC Thailand Songkran
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