PlatformsFeaturedAPAC

HBO GO unveils price upgrade, new program lineup for Asia

Teddy Cambosa - October 22, 2021

  • Are you ready to unlock the secrets to skyrocketing your e-commerce business in the hearts of Southeast Asia’s e-commerce hub? The ‘E-Commerce Marketing Series 2024’ conferences are coming to Malaysia, Philippines, and Singapore starting this July! Click here to find out more!

Singapore – HBO GO, WarnerMedia’s regional streaming service in Southeast Asia and Taiwan, has revealed a new pricing strategy and confirmed some of its new programming for the rest of 2021.

In the price update, HBO GO has announced that three-month subscriptions in its six direct-to-consumer territories will be available at the following discounted monthly prices, namely in Singapore (S$9.99), Malaysia (RM23.30), Philippines (₱99.70), Indonesia (Rp.33,000), Thailand (Bt.99.70), and Taiwan (NT$97).

HBO GO is still available in Hong Kong and Vietnam, but will be relayed through third-party operators.

Meanwhile, new programs for the streaming service include mystery adventure drama series ‘La Brea’, comedy series ‘Hacks’, and drama series ‘Succession’. These global titles complement the premiere of the Taiwanese HBO Asia Original ‘Who’s By Your Side’ along with hit Warner Bros. movies, including ‘The Suicide Squad’, ‘Malignant’ and ‘Reminiscence’.

In addition, boxsets for the original 2007 ‘Gossip Girl’ series, ‘Pretty Little Liars’ and HBO classic ‘The Sopranos’ will be available to stream. Fans of the latter series will also enjoy the exclusive direct to streaming availability of the prequel theatrical title ‘The Many Saints of Newark’ in November.

“With a new price point and some of the best-loved content out there, HBO GO presents its most compelling proposition yet. As we close out 2021, there are more and more reasons to subscribe, especially with the holiday season around the corner,” said Amit Malhotra, managing director for HBO GO/HBO Max in Southeast Asia, India and Korea.

Upgrades to the service are ongoing with direct credit card payments now available in Thailand, Philippines, Malaysia and Singapore. Dolby 5.1 sound will be introduced shortly, while three concurrent streams are now allowed.

HBO GO subscribers can choose from a vast collection of premium series and movies, across drama, comedy, kids and documentary genres. Titles include HBO Originals, Max Originals, HBO Asia Originals, content from Warner Bros. TV and Pictures, DC, Adult Swim and Cartoon Network originals, in addition to licensed content.