Tag: Entertainment
![[Collaboration] SHOWBOX x ReelShort](https://marketech-apac.com/wp-content/uploads/2026/06/Collaboration-SHOWBOX-x-ReelShort.jpg)
Seoul, South Korea – ReelShort and Korean content studio SHOWBOX have entered into a co-production partnership to develop original short-form dramas for audiences worldwide, as both companies look to capitalise on the growing demand for vertical entertainment. Under the agreement, SHOWBOX will co-produce...
SM Ticketmaster combines Ticketmaster’s ticketing technology and fraud prevention capabilities with SM Prime’s local market experience and operations.
The company said the appointment reflects increased investment in international market development as FlareFlow expands its vertical-first entertainment strategy.
Bangkok, Thailand – Jetts Fitness hosted a fitness and music event titled “JETTS x MILLI: Move Like a HEAVYWEIGHT” at Samyan Mitrtown, bringing together elements of exercise, entertainment, and pop culture. The one-day event featured a lineup of group workouts based on Les Mills formats, including BODYCOMBAT...
Bangkok, Thailand – True Corporation has partnered with Myanmar-based entertainment platform Mahar to offer Myanmar digital content to subscribers in Thailand, targeting the country’s migrant community. The collaboration will allow users in Thailand to access Mahar’s catalogue of films, television series...
China – Entertainment and streaming powerhouse iQIYI has debuted iQIYI LAND in Yangzhou, its first global offline theme park, where fans can experience popular dramas and characters in real life. Covering roughly 10,000 square metres, iQIYI LAND features a compact indoor design that allows for year-round...
The brand platform is intended to simplify listener choice by positioning Nova as a default audio destination.
United States – Netflix and Sony Pictures Entertainment have announced a landmark global Pay-1 licensing agreement that will make Netflix the exclusive Pay-1 streaming home of Sony Pictures’ feature films worldwide, following their full theatrical and home entertainment runs. The multi-year deal...
Singapore – Visa has renewed its title sponsorship of the MAMA AWARDS through 2029, extending its partnership with South Korea’s CJ ENM and reinforcing its commitment to cultural commerce, cross-border engagement, and mega events across Asia Pacific. The renewal follows the successful return of the world’s...
Singapore – Twilio and AEG have expanded their relationship through a new multi-year strategic partnership aimed at personalising fan engagement across ticketing, sports, and live entertainment. Under the agreement, Twilio’s customer engagement technology will be implemented across Crypto.com Arena,...
