Jakarta, Indonesia – Hypefast, the house of e-commerce native brands in Southeast Asia, has appointed Mohammed Alabsi, former senior vice president of engineering at e-commerce platform Bukalapak, to be its new chief technology officer.
In his new role, Alabsi will be joining the senior leadership team, and will be managing Hypefast’s tech team, focusing on developing technology to support the development of the company’s end-to-end tech-driven retail ecosystem.
Alabsi is a seasoned technology leader with experience in the US, Asia, and the Middle East. He brings over 17 years of experience in the technology industry, with a proven track record of building AWS services powering the infrastructure of tech companies worldwide. He was also a founding member of Amazon’s advertising and B2B e-commerce businesses. In addition, Mohammed is active in the startup scene, advising and investing in startups across SEA and the US.
Commenting on his appointment, Alabsi said that the opportunity to build and accelerate technology innovation for Hypefast gained his attention from the start, especially the idea of developing ultra-relevant tech solutions for the e-commerce native brands in SEA based on real problems and challenges they are facing when managing their own portfolio brands.
“We want to use this to bring innovation and effective solutions to the brands. I also look forward to building Hypefast’s new best-in-class tech team and together taking Hypefast one step closer to the company’s vision,” he added.
Meanwhile, Achmad Alkatiri, Hypefast’s founder and CEO, commented that they are excited to welcome Alabsi to their leadership team, as his diverse experience in tech makes him distinctively suited to drive innovation as Hypefast accelerates their tech-driven retail ecosystem and brings solutions to e-commerce native brands.
“His experience, combined with our best-in-class team in retail and e-commerce, will lead our continued investment in the leadership team for the industry and strengthen Hypefast’s commitment to super-charge the growth of e-commerce native brands in Southeast Asia,” said Alkatiri.
