Gupshup has appointed Trisnia Anchali Kardia as its new country head for Indonesia, marking a strategic move to expand its footprint in one of Southeast Asia’s fastest-growing markets for conversational AI and business messaging.
Havas CX’s expansion in Singapore is set to combine the expertise of Think Design in user interface and experience with the tech and digital capabilities of Ekino.
In an exclusive interview with MARKETECH APAC, Blessie Cruz, business unit head of retail at 2GO, shares 2GO’s goals of elevating customer service through the FBSE program.
PT Sasa Inti (Sasa), in collaboration with FCN Creative – Storikka, has launched ‘Sasa Kids ADHDtion,’ an initiative designed to support families, especially mothers, caring for children with Attention Deficit Hyperactivity Disorder (ADHD).
Ogilvy Indonesia has appointed Lisa Putri, a seasoned digital leader with a decade of experience in content and social media strategy, as its new head of content.
At MARKETECH APAC’s recently concluded What’s NEXT in Marketing: Indonesia 2024 conference, the event–being the inaugural conference of the series and the first one in Indonesia–saw fruitful discussions and presentations on the future of marketing innovation and trends.
‘K-Coffee’ by Tealive promises to bring the viral coffee craze of Korean coffee to all Malaysians and was unveiled at an exclusive pre-tasting K-Coffee Pop-up Cafe at Sunway Pyramid.
The film captures the magic of how the human imagination is ignited by what we watch. Through light-hearted family moments, it mirrors playful adventures both on and off-screen, effortlessly weaving key product features into the imaginative journey.
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