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Category: South Asia

samsung-cheil-india-AR-christmas-campaign
Samsung India redefines holiday fun with interactive AR campaign featuring Galaxy Tab S10 Ultra
Posted on December 23, 2024
by Aliza Carmona
Samsung has joined forces with Cheil India to launch an augmented reality (AR)-powered print campaign, highlighting the innovative ‘Sketch-to-Image’ feature of the Samsung Galaxy Tab S10 Ultra just in time for the holiday season.
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flipkart-sad-panda-india
Flipkart’s latest campaign uses Sad Panda’s charms to create social media buzz
Posted on December 19, 2024
by Aliza Carmona
Flipkart has unveiled its latest ‘Android Advantage’ campaign, blending humour, relatability, and innovation with the whimsical charm of a Sad Panda, turning it into an internet sensation.
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talented-bigbasket-holiday-campaign
Broken phone leads to Christmas magic in BigBasket's latest film with Talented for the Holiday Season
Posted on December 19, 2024
by Aliza Carmona
BigBasket and Talented reunite for a heartwarming Christmas campaign that celebrates the magic of generosity and festive cheer.
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rockit stratedgy brand redesign
Rockit shatters energy drink stereotypes with bold, vibrant design by Stratedgy
Posted on December 16, 2024
by Aliza Carmona
Rockit’s revamped packaging embodies a bold vision, featuring vibrant colours, playful designs, and a commitment to inclusivity—celebrating speed, ambition, and positivity in every detail.
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del monte yaap chocolate syrup campaign
Del Monte's new campaign showcases chocolate syrup as regal indulgence for everyone
Posted on December 16, 2024
by Aliza Carmona
Del Monte’s campaign highlights the syrup’s standout features, including 40% more cocoa, which enhances its rich taste and velvety texture.
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wpp-india-prashant-mehta-managing-director
WPP expands Global Delivery Centre with increased investment in India; appoints Prashant Mehta as managing director
Posted on December 13, 2024
by Aliza Carmona
WPP is expanding its GDC team in India, one of its fastest-growing markets and a hub of innovation and creativity.
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OMG-Fuse-India-lanch
OMG's Fuse expands into India, appoints Jigar Rambhia to lead new Mumbai office
Posted on December 11, 2024
by Aliza Carmona
Global sports and entertainment agency Fuse, a division of Omnicom Media Group (OMG), has officially launched its new office in Mumbai, India, with industry veteran Jigar Rambhia appointed to lead the expansion.
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dentsu India promotes Imtiyaz Vilatra to chief executive officer of Posterscope India
dentsu India promotes Imtiyaz Vilatra to chief executive officer of Posterscope India
Posted on December 3, 2024
by Fatima Baduria
dentsu India has promoted Imtiyaz Vilatra to the role of chief executive officer of Posterscope India.
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BMI enormous brands seriously fun campaign
BGMI’s new campaign with Enormous Brands celebrates India’s passionate gaming community
Posted on November 22, 2024
by Aliza Carmona
Battlegrounds Mobile India (BGMI) has teamed up with Enormous Brands India for its latest campaign, aiming to inspire hardcore gamers to "Find their Vibe" while redefining BGMI as a premium and inclusive gaming platform that resonates with all audiences.
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the-common-man-NPCI-times-of-india
NPCI, Times of India revive iconic ‘Common Man’ to tackle digital payment scams in new initiative
Posted on November 22, 2024
by Aliza Carmona
As digital scams targeting everyday Indians become increasingly common, the National Payments Corporation of India (NPCI) and The Times of India have joined forces to bring back R.K. Laxman’s iconic ‘Common Man.’
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