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Category: South Asia

Kalpesh Patankar vml india appt
VML appoints Kalpesh Patankar as group chief creative officer for India
Posted on March 4, 2025
by Aliza Carmona
India – VML has appointed creative leader Kalpesh Patankar as its group chief creative officer for India, marking a significant addition to the agency’s leadership team. With nearly two decades of award-winning experience, Patankar joins VML from his previous role as chief creative officer at Leo Burnett...
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dept expand to india new office bengaluru
Global firm DEPT strengthens India presence with Bengaluru expansion
Posted on March 4, 2025
by Aliza Carmona
India – Global tech and marketing company DEPT is strengthening its presence in India with a new Bengaluru hub, aiming to meet the rising demand for innovative solutions across South India’s industries. Renowned for its technology and innovation ecosystem, Bengaluru serves as an ideal base for...
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asian paints maha kumbh 2025 installation
Asian Paints facilitates family reunions with towering installations at Maha Kumbh 2025
Posted on February 26, 2025
by Aliza Carmona
India – To help reunite families separated in the massive crowds of Maha Kumbh 2025, Asian Paints has launched a heartfelt initiative featuring two towering installations serving as lost-and-found landmarks. Family separation is a common challenge at large gatherings like the Maha Kumbh. Authorities...
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the buckle hack mmvd 2025
MMVD’s new campaign turns every commercial vehicle into a moving seatbelt safety reminder
Posted on February 18, 2025
by Aliza Carmona
India – To drive home the importance of seatbelt usage, the Maharashtra Motor Vehicles Department (MMVD) has launched a new campaign using reflective tape on commercial vehicles to promote seatbelt use during Road Safety Awareness Month. MMVD’s ‘The Buckle Hack’ initiative uses mandatory reflective...
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Tealive enters India following Loob Holding’s deal with Devyani International
Tealive enters India following Loob Holding’s deal with Devyani International
Posted on February 17, 2025
by Teddy Cambosa
With over 950 outlets in Southeast Asia, Mauritius, Canada, and most recently the Middle East, Tealive now looks to bring its unique blend of tea and innovative beverage culture to India.
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omd india media mandate philma pharma
OMD India secures integrated media mandate for Piramal Consumer Healthcare
Posted on February 17, 2025
by Aliza Carmona
India – Piramal Pharma has appointed OMD India, part of Omnicom Media Group, to manage its integrated media mandate following a competitive multi-round pitch. OMD India will drive brand growth through sharp, creative, and forward-leaning communication strategies. In this appointment, OMD India will oversee...
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kushager tuli tilt appointment
Tilt Brand Solutions welcomes Kushager Tuli as its new creative head
Posted on February 13, 2025
by Aliza Carmona
India – Mumbai-based brand and communications consultancy Tilt Brand Solutions has named former Leo Burnett executive creative director Kushager Tuli as its new president – creative. In his new role, Tuli brings a distinctive mix of creativity, strategic insight, and leadership. An engineering graduate,...
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bandhan life insurance campaign film 2025
Bandhan Life unveils humorous ad films to simplify life insurance decisions
Posted on February 12, 2025
by Aliza Carmona
India – Indian life insurance provider Bandhan Life has collaborated with Havas CX India on a new campaign featuring humorous short films aimed at simplifying insurance concepts and highlighting financial planning during the peak season. Timed for the key financial planning period of February and March,...
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volvo car india national road safety 2025
Artist Subodh Kerkar’s ‘Most Ignored Painting’ delivers a powerful road safety message in Volvo’s new initiative
Posted on February 12, 2025
by Aliza Carmona
India – To mark National Road Safety Month, Volvo Car India has teamed up with internationally acclaimed artist Dr. Subodh Kerkar for a thought-provoking social experiment, using art to spotlight India’s pressing pedestrian safety crisis. As part of the campaign, artist Subodh Kerkar shared a teaser...
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cadbury dairy milk silk ogilvy vday campaign 2025
Cadbury makes love expressions effortless in new Valentine’s Day campaign with Ogilvy India
Posted on February 10, 2025
by Aliza Carmona
For its latest Valentine’s Day campaign, Cadbury Dairy Milk Silk teams up with Ogilvy India to make expressing love effortless, featuring special packaging with heartfelt messages.
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