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Category: Marketing

Sitecore
Sitecore leads the conversation on ‘composable future’, marks first in-person industry event in 2 years
Posted on December 13, 2022
by MARKETECH APAC
Sitecore Asia hosted their largest, in-person event to discuss and celebrate the now and future of world-class transformative digital experiences that are elevated through the seamless integration of content, experience, and commerce.
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Vietnam e-retailer Greenoly partners with Beautizon
Posted on December 13, 2022
by Maureen Basa
Greenoly will be a key online retail platform for Beautizon’s brands and products while Blueseed Group will handle its marketing efforts.
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Comms agency Redhill forays into publishing
Comms agency Redhill forays into publishing
Posted on December 13, 2022
by MARKETECH APAC
The agency will be providing in-depth, long-form storytelling options in conventional hardcover or paperback formats through the new solution. 
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VMLY&R India names Saurabh Saksena as CEO
Posted on December 13, 2022
by Maureen Basa
As the new CEO of VMLY&R India, Saurabh Saksena will be driving the integration of the agency’s capabilities across the country.
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What’s NEXT 2023: Marketing in Asia Pacific hybrid conference launches, announces its first 11 confirmed speakers
What’s NEXT 2023: Marketing in Asia Pacific hybrid conference launches, announces its first 11 confirmed speakers
Posted on December 13, 2022
by Teddy Cambosa
The 2-day conference, which will be held from February 28, 2023 to March 1, 2023, aims at gathering some of the biggest marketing leaders in Asia-Pacific to discuss the various opportunities across a wide range of marketing sub-industries.
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AIA NZ taps Bastion Shine as creative marketing partner
Posted on December 12, 2022
by Maureen Basa
As its marketing and communications agency, Bastion Shine will help AIA maintain its industry position as New Zealand’s leading life insurer.
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What's NEXT: Redefining the ‘value’ of customer data as privacy tightens and cookies crumble
What's NEXT 2023: Redefining the ‘value’ of customer data as privacy tightens and cookies crumble
Posted on December 12, 2022
by Teddy Cambosa
In this newest 'What's NEXT' thought leadership article, Billy Loizou of Amperity reveals some of the top trends organisations need to consider when it comes to managing and unlocking the value of their customer data.
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Fujitsu appoints Jezmynn Koh-Turner as head of marketing for APAC
Posted on December 12, 2022
by Maureen Basa
In her new role, Jezmynn Koh-Turner will be supporting Fujitsu's regional business strategy and building the Fujitsu Uvance brand.
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Accenture promotes Louise Sabariaga to CMO of APAC, MEA, LATAM
Accenture promotes Louise Sabariaga to CMO of APAC, MEA, LATAM
Posted on December 7, 2022
by Teddy Cambosa
Manila, Philippines – Global professional and consulting services company Accenture has appointed Louise Sabariaga to the role of chief marketing officer of growth markets, composing the Asia-Pacific, Middle East and Africa, and Latin America.  Sabariaga has confirmed to MARKETECH APAC about said appointment,...
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Jenny Granger appointed as Edelman APAC’s head of strategy for health
Jenny Granger appointed as Edelman APAC’s head of strategy for health
Posted on December 7, 2022
by Teddy Cambosa
At Edelman, Granger will work closely with client leaders, creative teams and clients themselves to help address some of the most pressing challenges currently facing the sector.
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