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Category: Marketing

Australian creative network DO. Agency announces expansion to SEA
Australian creative network DO. Agency announces expansion to SEA
Posted on July 13, 2023
by Brandon Yulolo
The launch of DO SEA marks DO’s second overseas market, as the multi-disciplinary creative agency expands in Asia-Pacific by partnering with individuals and brands looking for growth across the region.
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Braze
Marketing leaders to discuss future-proofing customer engagement strategies thru AI
Posted on July 12, 2023
by Teddy Cambosa
Titled “The Future of Customer Engagement: Harnessing the Power of AI”, the webinar aims to impart valuable insights to marketers to harness the full potential of AI and stay ahead in the ever-evolving landscape of customer engagement.
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Forest Stewardship Council taps WE Communications as global creative agency
Forest Stewardship Council taps WE Communications as global creative agency
Posted on July 12, 2023
by Ivan Gallegos
The partnership between FSC and WE Communications will focus on developing global marketing and communication programs, enhancing brand campaigns.
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TEAM LEWIS announces key promotions within Greater China region
TEAM LEWIS announces key promotions within Greater China region
Posted on July 12, 2023
by Brandon Yulolo
These promotions follow a run of new multi-market client wins for the agency in the past 6- months, including companies such as Endowus, GoGoX and Wharf Hotels.
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Australian fintech HelpPay taps Storyblok to enhance brand visibility
Australian fintech HelpPay taps Storyblok to enhance brand visibility
Posted on July 12, 2023
by Teddy Cambosa
Revium took charge of rebuilding HelpPay's website on Storyblok. Leveraging Nuxt.js as the development framework, Revium integrated key components and performed essential integrations, including Segment by way of Customer.io for marketing automation workflows.
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OMG acquires financial services specialist agency Ptarmigan Media
OMG acquires financial services specialist agency Ptarmigan Media
Posted on July 12, 2023
by Ivan Gallegos
By integrating Ptarmigan's specialized media and marketing solutions designed for financial services brands, Omnicom will benefit from its expertise in the industry. 
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Carlsberg Group appoints iProspect to handle global media duties
Posted on July 12, 2023
by Gian Japsay
After reviewing the process, iProspect was chosen because of its strategic acumen, originality, data-driven methodology, and track record of results.
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McCann China launches influencer marketing unit, appoints Eve Rong to lead division
McCann China launches influencer marketing unit, appoints Eve Rong to lead division
Posted on July 12, 2023
by Ivan Gallegos
McCann Worldgroup China aims to establish influencer marketing as a core competency and drive exceptional client results in the ever-expanding Chinese social media ecosystem.
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Tourism Commission of Hong Kong’s creative tourism projects returns to introduce new travel experiences
Tourism Commission of Hong Kong’s creative tourism project returns to introduce new travel experiences
Posted on July 12, 2023
by Brandon Yulolo
Hong Kong – ‘Design District Hong Kong’ (#ddHK), a creative tourism project organised by the Tourism Commission of Hong Kong, will make its return in mid-August 2023.  Curated by Way of Difference, this year’s event seeks to engage international and local creative units to liven up Hong...
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Hotwire expands APAC presence with official integration of GetIT
Hotwire expands APAC presence with official integration of GetIT
Posted on July 11, 2023
by Ivan Gallegos
Australia – Hotwire Global Communications, the global technology communications and marketing consultancy, has taken a significant step towards its presence in the Asia Pacific (APAC) region by fully integrating GetIT, a top B2B technology marketing agency. This integration follows Hotwire’s acquisition...
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