Category: Marketing
OpenX Technologies, Inc. has appointed Emma Gronow as its new buyer development director for the ANZ, bringing her extensive experience in digital, mobile, and TV to strengthen OpenX’s programmatic and data-driven solutions across the region.
The newly launched films expand the ‘What’s Your Role’ campaign of SGSecure, a national movement that empowers Singaporeans to be vigilant and secure in the face of possible terrorism.
VIRTUE APAC has appointed Neon Drew as account director to lead the agency’s ambitious push for new business growth across the region as it prepares for 2025.
To make the most of their RMN investments, Ken advises brands to be timely and relevant on said investments by leveraging insights from the rich first-party data obtained directly from user interactions within the platform ecosystem.
These senior appointments reflect FCB/SIX India’s strategic drive for aggressive expansion and service enhancement, aligning with the agency’s rapid growth trajectory and commitment to operational efficiency.
APRW has added Sterra, Lunch Actually Paktor Group, Mathilde Singapore, and Envoku (Live Group) to its client portfolio.
With customer needs in mind, XTEP's Malaysian outlet offers footwear and apparel specifically designed for athletes who require superior performance and quality as well as fashion-focused customers who prioritize style and comfort.
In collaboration with Millieu Insight, Yahoo DSP’s report aims to provide an overview of Singaporean marketers’ priorities for the upcoming year.
This strategic expansion showcases KKV’s rapid scalability and deep understanding of local consumer needs, reinforcing the brand’s confidence in the Malaysian market.
The campaign titled ‘Voices for Ibu’ features a rendition of P. Ramlee’s ‘Ibu,’ using it as an anthem against breast cancer.
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