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Category: APAC

Chan Woei Hern VaynerMedia Story FI
Chan Woei Hern joins APAC team of VaynerMedia as head of creative
Posted on February 13, 2023
by Jamaica Marciano
He brings with him a strong experience in the advertising world across the creative, media, content and film segments.
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What’s NEXT 2023: Sales and Marketing — Why is it so hard to marry both nowadays? 
What’s NEXT 2023: Sales and Marketing — Why is it so hard to marry both nowadays? 
Posted on February 9, 2023
by MARKETECH APAC
We've seen quite an iteration of this 'marriage', but for most teams, the union of sales and marketing continues to be complicated. Here's how to make the peace.
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Visa makes two new senior appointments in APAC
Visa makes two new senior appointments in APAC
Posted on February 9, 2023
by Maureen Basa
Clark will support Visa APAC's regional and global initiatives while Karpin will be handling its business operations and go-to-market plans.
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Digimind Report
Social listening report reveals Thailand tops volume of social media conversations on luxury brands in 2022
Posted on February 3, 2023
by Jamaica Marciano
Thailand recorded 2.9 million online mentions that talked about the top 10 luxury brands in 2022.
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Meltwater onboards What's Next 2023: Marketing in Asia Pacific as Gold Sponsor, to speak about the importance of influencers and communities
Meltwater onboards What's Next 2023: Marketing in Asia Pacific as Gold Sponsor, to speak about the importance of influencers and communities
Posted on February 3, 2023
by Teddy Cambosa
Meltwater will be also doing a keynote presentation on the What's NEXT 2023: Marketing in Asia-Pacific, focused on influencer partnerships.
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Bidmath announces elevated roles for Rakesh Singh, Jaa Thisirak Pitayagulsarn
Bidmath announces elevated roles for Rakesh Singh, Jaa Thisirak Pitayagulsarn
Posted on February 1, 2023
by Teddy Cambosa
Both will play a significant role in driving the integration of digital and data-driven marketing initiatives in Vietnam and Thailand, enabling client development through an agile approach to an ever-changing media landscape.
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Anymind Group joins TikTok’s list of marketing partners, TikTok to be integrated into influencer marketing platform AnyTag
AnyMind Group joins TikTok as marketing partner, TikTok to be integrated into influencer marketing platform AnyTag
Posted on January 27, 2023
by MARKETECH APAC
Through this, brands will now be able to plan and execute TikTok creator marketing campaigns within the group’s influencer marketing platform AnyTag. 
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What’s NEXT 2023: Why purpose-driven marketing matters
What’s NEXT 2023: Why purpose-driven marketing matters
Posted on January 24, 2023
by MARKETECH APAC
Today’s consumers expect brands to speak out about social movements and use their platforms for the greater good.
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Netflix article featured image
Bespoke papercut artwork to be brought on a digital screen in Netflix’s CNY campaign
Posted on January 18, 2023
by Jamaica Marciano
The papercut artwork aims to highlight the value of ‘togetherness’ as a commemoration of the festivity.
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Product Launch of the Year: foodpanda’s launch of ‘panda ads’
Product Launch of the Year: foodpanda’s launch of ‘panda ads’
Posted on January 17, 2023
by Maureen Basa
foodpanda and GroupM's adtech solution panda ads, which helped major brands engage their customers, nabs our Product Launch of the Year nod.
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