AnyMind Group jumps into conversational commerce with launch of AnyChat

Singapore — AnyMind Group, an end-to-end commerce enablement company that started in 2016, has announced the public launch of its conversational commerce platform, AnyChat. The tool is optimised to help businesses digitise online CX and CS which was limited traditionally to retail assistants in brick-and-mortar retail stores. Presently, AnyChat provides...

MARKETECH APAC to discuss latest social advertising trends in new webinar

Singapore – MARKETECH APAC, the digital media dedicated to the marketing and advertising industry in APAC, will be presenting a webinar this 6 April 2022, to discuss the latest trends in social advertising today.  Over the last two years, the social advertising landscape is transformed, giving birth to a new...

Databricks expands availability on Google Cloud in APAC

Singapore – Global data and AI company Databricks has expanded its availability on Google Cloud for customers across APAC, with availability on Google Cloud’s Singapore and Sydney.  The move aims to help organisations across SEA to leverage Databricks on Google Cloud, creating a lakehouse capable of data engineering, data science,...

Klook unveils new brand identity to reflect new future of travelling

Singapore – Travel and leisure e-commerce platform, Klook, has launched its first end-to-end brand identity, aimed at signalling its commitment to powering the travel ecosystem from customers, travel operators, and partners. This comes at a pivotal time of change in the travel industry as the company gears up to champion...

Top Stories for February: Tech-enabled coffee chain bags top spot

This month, we saw how the community is eager to have a better year in marketing, with a slew of our What’s NEXT contributor pieces coming out on the list. We launched What’s NEXT last December 2021 as a collection of thought leadership by marketers in the region in order...

impact.com elevates Ayaan Mohamud to take newly created role of regional VP of marketing for APAC

Singapore – Global partnership management platform, impact.com, has elevated Ayaan Mohamud, former regional marketing director at impact.com APAC, to step into the newly created position of regional vice president of marketing for APAC. Following this move, impact.com has also appointed Laurence Nelmes, former business development representative at impact.com ANZ, to...

Riot Games expands publishing business into several APAC countries

Los Angeles, California — Prolific video game developer Riot Games has announced its expansion into several countries in the Asia Pacific (APAC) as part of its business reorganization in the region.  With a focus on hyper-localisation and fresh plans to extend its publishing reach to Japan and India, Riot Games...

RTB House boosts APAC presence with Shien Zhu’s appointment as VP for branding sales

Singapore – Marketing solutions company RTB House has announced the appointment of Shien Zhu as the company’s vice president for branding sales in Asia-Pacific, as part of the company’s objectives to boost its presence in the region. Zhu will be overseeing RTB House's branding sales activities as the company continues...

EventX offers free three-month corporate trial for SMEs to host virtual events

Singapore – Event SaaS company EventX has announced that it will be offering three months worth of free corporate trial to SMEs to host their events virtually amidst at rising COVID-19 challenges of hosting business events. EventX’s virtual event platform strives to serve companies of all sizes to let them...

What event marketers really need from virtual event platforms

When the pandemic struck, everybody was forced to adapt too quickly and carry on ‘business as usual’. This is despite the setbacks in the market and the emergence of an entirely different lifestyle under the new normal. Among the badly hit during the period is the events industry.  We see...