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Enero Group names Ian Ball as new group CEO

by Aliza Carmona

-

July 2, 2025

Australia – Enero Group, a global marketing and technology agency network, has promoted Ian Ball to group chief executive officer, effective July 2, 2025.

Ball joined the company as chief operating officer in early 2025 and now takes the helm following a period marked by operational shifts and strategic developments. 

During his tenure, he has overseen several key initiatives, including the refinancing of the business, the restructuring and sale of OBMedia, and a series of senior appointments across the group’s agencies.

He has also contributed to the formulation of Enero’s FY26 growth plan, with an emphasis on operational efficiency and value generation. Most recently, Ball led efforts to reposition Enero as a streamlined, three-agency business centred around Hotwire Global, Orchard, and BMF.

Commenting on his promotion, Ball said, “I’m honoured to take on the role of Group CEO and continue building on the strong foundations we’ve put in place. Enero is home to three world-class agencies, each with distinct capabilities and a shared ambition. I’m excited to work with our leaders and teams globally to unlock the next phase of growth and value creation.” 

Ian Rowden, chairman at Enero Group, said, “Ian has made a substantial impact in a remarkably short period of time, stepping seamlessly into a complex leadership transition and immediately bringing clarity, structure and momentum to the business. From leading the successful refinancing of the Group to restructuring OBMedia, appointing new leadership, and aligning our agency teams around a clear plan for operational excellence and value creation, he has demonstrated the kind of strategic foresight and decisive execution that’s essential in today’s environment.” 

“Ian’s ability to build strong relationships across the executive team, board and shareholder base has been equally critical. The Board is confident that under Ian’s leadership, Enero is well positioned to deliver long-term growth and performance as we move into this next chapter,” he added. 

Related Tags Appointment Leadership Enero Group Ian Ball
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