Singapore – Telecommunications company Singtel is encouraging stronger family connections in its latest film highlighting the capabilities of its 10Gbps broadband.
The film, titled ‘The Corridor,’ travels years back to the time of dial-up modems and pagers until reaching the availability of 10Gbps broadband in a span of a 90-second short film. It aims to showcase how Singtel has contributed to forming bonds between families and communities over the years.
Held in the familiar corridor of a Housing & Development Board (HDB) building, the film captures how families find a bridge in the shared space, connecting them with their neighbours.
‘The Corridor’ tells the story of a teenager reminded of her memories with her neighbours after seeing a photograph of them. Restoring their ‘Big Family’ group chat, they all reunite to recreate the photo in the HDB corridor.
Singtel’s latest film is part of the ‘Possibilities Anthology’, a collection of seven short films included in its ‘Hello Possibilities’ brand platform campaign.
Additionally, Singtel is offering deals on its 10Gbps plans in celebration of Chinese New Year, including significant discounts.
Ng Tian Chong, CEO of Singtel Singapore, said, “Technology plays such a significant role in helping communities to build connections and maintain relationships. As the leading connectivity provider in Singapore, Singtel is privileged to have been a part of countless memories and shared experiences of millions of people over the decades. With Chinese New Year being a time for reunions and reconnections, we wanted to share a slice of the Singaporean experience and highlight how technology has brought families and communities together over the years. As Singapore gears up for SG60, it’s an opportune time to reflect on how far we’ve come, the connections we’ve forged and the values that unite us as Singaporeans.”
