StarHub to launch first-ever cloud gaming service in SEA region

starhub nvidia sea

Singapore – Singapore telco StarHub has announced today that it will soon be launching the first-ever ‘GeForce NOW’ in SEA, a cloud gaming service by computer systems services brand NVIDIA.

The ‘GeForce NOW Powered by StarHub’ aims to offer new gaming experiences to its customers, allowing them to play their favorite games on nearly every device and gain access to a vast library of over 800 game titles, without the need for huge storage space or gaming hardware.

The new cloud gaming service will launch in Singapore in the third quarter of 2021, and in preparation for the commercial launch, StarHub is currently deploying NVIDIA’s RTX servers in its data centers.

“This is a game-changing move, harnessing the power of 5G and the cloud for customers to enjoy unrivaled connectivity and entertainment,” StarHub said.

StarHub’s Chief of Consumer Business Group, Johan Buse, shared that they are eager to enable the customers to play without the hassle of hefty downloads and equipment upgrades and to truly have fun without limitations. 

“Our vision is to be the powerhouse of gaming for customers. What we want to offer is not just a new platform for gamers, but an entire ecosystem for our gaming customers to live out their fullest gaming potential, bringing them together to co-create an all-new experience that is meaningful, unique, and unmatched, only with StarHub,” said Buse.

Meanwhile, Phil Eisler, the vice president and general manager of GeForce NOW cloud gaming at NVIDIA, commented, “StarHub is a welcome addition to the GeForce NOW Alliance as our first deployment in Southeast Asia. StarHub’s world-class 5G network is the perfect platform to stream GeForce NOW to millions of gamers in Singapore.”

Customers can now register at www.starhub.com/geforcenow to be the first to receive updates about ‘GeForce NOW Powered by StarHub’. More information about pricing and availability will be announced closer to launch.

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